INSERT INTO `wp_posts` VALUES (843,3,'2023-05-12 16:35:12','2023-05-12 14:35:12','<p><img class=\"alignleft  wp-image-839\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_Tiepolo_1-2-300x112.jpg\" alt=\"\" width=\"836\" height=\"312\" /></p>\n<p>Creating <strong>interaction between academics and business professionals</strong> is a strong aspect of the DNA of the International Marketing Trends conference, with many events dedicated to it.</p>\n<p>Thanks to the support of many managers IMTC has been able to develop a network of companies that are willing to share their experiences with academics and are interested in confronting their views with the conference participants.</p>\n<p> </p>\n<ul>\n<li><strong>Guest Speaker</strong></li>\n<li><strong>Trends Track</strong></li>\n<li><strong>Marketing Strategy Forum</strong></li>\n<li><strong>Luxury Brand Management Forum</strong></li>\n<li><strong>Healthcare Strategy For</strong></li>\n<li><strong>Arts, Cultural and Creative Industries Forum</strong></li>\n</ul>\n<p> </p>\n<p><strong>The 2024 professional forums will take place on Friday 19th of January 2024.</strong></p>\n<p> </p>\n<p><strong>Where theory meets practice…</strong> The Professional Forum are <strong>open to both marketing professionals and marketing academics</strong> and aims to provide a practical view of the issues that marketing managers are addressing in their businesses. They are some of the greatest highlights of the International Marketing Trends Conference.</p>\n<p>Based on <strong>case studies and round table discussions</strong>, they are a unique opportunity to gain insights on the way marketing managers face the daily challenges of the real life of marketing and how they put marketing theory into practice.</p>\n<p>The guests speakers come from a wide range of business sectors such as <strong>consumer goods, luxury goods, automotive, healthcare, leisure and tourism, B-to-B, banking, insurance, NTIC, cultural institutions, etc...</strong></p>\n<hr />\n<p><strong>Marketing Strategy Forum Board of Advisors</strong></p>\n<p><img class=\"alignleft  wp-image-474\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/List_Speakers_MSF_2023_20220924-3-300x257.jpg\" alt=\"\" width=\"832\" height=\"713\" /><img class=\"alignleft  wp-image-475\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/List_Speakers_MSF_2023_20220925-3-300x300.jpg\" alt=\"\" width=\"850\" height=\"850\" /></p>\n<p><img src=\"image/png;base64,[encoded data, 151872 characters]\" alt=\"\" /></p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Professional Forums','','inherit','closed','closed','','60-revision-v1','','','2023-05-12 16:35:12','2023-05-12 14:35:12','',60,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=843',0,'revision','',0),(845,3,'2023-05-12 16:41:46','2023-05-12 14:41:46','','Call_for_Paper_Poster_NRR_ENG_2024_20230503','','inherit','open','closed','','call_for_paper_poster_nrr_eng_2024_20230503','','','2023-05-12 16:41:46','2023-05-12 14:41:46','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/Call_for_Paper_Poster_NRR_ENG_2024_20230503.pdf',0,'attachment','application/pdf',0),(846,3,'2023-05-12 16:42:58','2023-05-12 14:42:58','','Call_for_Paper_Poster_NRR_ENG_2024_20230503','','inherit','open','closed','','call_for_paper_poster_nrr_eng_2024_20230503-2','','','2023-05-12 16:42:58','2023-05-12 14:42:58','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/Call_for_Paper_Poster_NRR_ENG_2024_20230503-1.pdf',0,'attachment','application/pdf',0),(847,3,'2023-05-12 16:45:14','2023-05-12 14:45:14','','PAPER AND POSTER','','inherit','open','closed','','paper-and-poster','','','2023-05-12 16:45:14','2023-05-12 14:45:14','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/PAPER-AND-POSTER.pdf',0,'attachment','application/pdf',0),(848,3,'2023-05-12 16:47:15','2023-05-12 14:47:15','','BEST THESIS AWARDS','','inherit','open','closed','','best-thesis-awards','','','2023-05-12 16:47:15','2023-05-12 14:47:15','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/BEST-THESIS-AWARDS.pdf',0,'attachment','application/pdf',0),(849,3,'2023-05-12 16:48:01','2023-05-12 14:48:01','','DOCTORAL COLLOQUIUM','','inherit','open','closed','','doctoral-colloquium-2','','','2023-05-12 16:48:01','2023-05-12 14:48:01','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/DOCTORAL-COLLOQUIUM.pdf',0,'attachment','application/pdf',0),(850,3,'2023-05-12 16:48:25','2023-05-12 14:48:25','<p><img class=\"alignleft  wp-image-411\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2022/04/Visuel_Gondoles_7-3-300x96.jpg\" alt=\"\" width=\"841\" height=\"269\" />Please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a> </strong>to upload your proposal in the <strong><a href=\"http://papers.marketing-trends-congress.com/\">SUBMISSION</a> </strong>section.</p>\n<p> </p>\n<ul>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/24\">PAPER</a> </strong>submission</li>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/19\">POSTER</a> </strong>submission</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/23\">DOCTORAL COLLOQUIUM</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/20\">IMTC BEST THESIS AWARD</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/39\">LUXURY BEST THESIS AWARD</a> </strong>application</li>\n</ul>\n<p> </p>\n<p>See link to all submission and application rules hereunder:</p>\n<ul>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/PAPER-AND-POSTER.pdf\">PAPER AND POSTER</a> Submission Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/DOCTORAL-COLLOQUIUM.pdf\">DOCTORAL COLLOQUIUM</a> Application Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/BEST-THESIS-AWARDS.pdf\">BEST THESIS AWARDS</a> Application Rules</li>\n</ul>\n<p> </p>\n<p><strong>The research papers are expected to be </strong><b>5 pages - 20.000 characters spaces included long</b> (short paper / extended abstract). This does NOT include the cover page with the title of the paper and the abstract, the tables, the graphs, the references and the appendix). Any paper not respecting the limit rules will be rejected.</p>\n<p>The publications can be written <strong>in English, Chinese, French, German, Italian, Portugese, Spanish or Russian</strong>. Once received, they will be <strong>reviewed by 2 anonymous readers</strong>, both of whom are marketing professors with high academic standards.</p>\n<p> </p>\n<p><strong>IMPORTANT INFORMATION</strong></p>\n<p><em>Please note that due to intense traffic on our website, you may encounter some difficulties in trying to upload your abstract or paper. In case this should happen, do not hesitate to retry to connect or directly send your paper at info@team-imtc.com and we will initiate the procedure for you.</em></p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Submissions and applications','','inherit','closed','closed','','157-revision-v1','','','2023-05-12 16:48:25','2023-05-12 14:48:25','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=850',0,'revision','',0),(851,3,'2023-05-12 16:49:31','2023-05-12 14:49:31','<p><img class=\"alignleft  wp-image-411\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2022/04/Visuel_Gondoles_7-3-300x96.jpg\" alt=\"\" width=\"841\" height=\"269\" />Please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a> </strong>to upload your proposal in the <strong><a href=\"http://papers.marketing-trends-congress.com/\">SUBMISSION</a> </strong>section.</p>\n<p> </p>\n<ul>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/24\">PAPER</a> </strong>submission</li>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/19\">POSTER</a> </strong>submission</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/23\">DOCTORAL COLLOQUIUM</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/20\">IMTC BEST THESIS AWARD</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/39\">LUXURY BEST THESIS AWARD</a> </strong>application</li>\n</ul>\n<p>See link to all submission and application rules hereunder:</p>\n<ul>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/PAPER-AND-POSTER.pdf\"><strong>PAPER AND POSTER</strong></a> Submission Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/DOCTORAL-COLLOQUIUM.pdf\"><strong>DOCTORAL COLLOQUIUM</strong></a> Application Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/BEST-THESIS-AWARDS.pdf\"><strong>BEST THESIS AWARDS</strong></a> Application Rules</li>\n</ul>\n<p> </p>\n<p><strong>The research papers are expected to be </strong><b>5 pages - 20.000 characters spaces included long</b> (short paper / extended abstract). This does NOT include the cover page with the title of the paper and the abstract, the tables, the graphs, the references and the appendix). Any paper not respecting the limit rules will be rejected.</p>\n<p>The publications can be written <strong>in English, Chinese, French, German, Italian, Portugese, Spanish or Russian</strong>. Once received, they will be <strong>reviewed by 2 anonymous readers</strong>, both of whom are marketing professors with high academic standards.</p>\n<p> </p>\n<p><strong>IMPORTANT INFORMATION</strong></p>\n<p><em>Please note that due to intense traffic on our website, you may encounter some difficulties in trying to upload your abstract or paper. In case this should happen, do not hesitate to retry to connect or directly send your paper at info@team-imtc.com and we will initiate the procedure for you.</em></p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Submissions and applications','','inherit','closed','closed','','157-revision-v1','','','2023-05-12 16:49:31','2023-05-12 14:49:31','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=851',0,'revision','',0),(852,3,'2023-05-12 16:50:11','2023-05-12 14:50:11','<p><img class=\"alignleft  wp-image-411\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2022/04/Visuel_Gondoles_7-3-300x96.jpg\" alt=\"\" width=\"841\" height=\"269\" />Please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a> </strong>to upload your proposal in the <strong><a href=\"http://papers.marketing-trends-congress.com/\">SUBMISSION</a> </strong>section.</p>\n<p> </p>\n<ul>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/24\">PAPER</a> </strong>submission</li>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/19\">POSTER</a> </strong>submission</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/23\">DOCTORAL COLLOQUIUM</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/20\">IMTC BEST THESIS AWARD</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/39\">LUXURY BEST THESIS AWARD</a> </strong>application</li>\n</ul>\n<p> </p>\n<ul>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/PAPER-AND-POSTER.pdf\"><strong>PAPER AND POSTER</strong></a> Submission Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/DOCTORAL-COLLOQUIUM.pdf\"><strong>DOCTORAL COLLOQUIUM</strong></a> Application Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/BEST-THESIS-AWARDS.pdf\"><strong>BEST THESIS AWARDS</strong></a> Application Rules</li>\n</ul>\n<p><strong>The research papers are expected to be </strong><b>5 pages - 20.000 characters spaces included long</b> (short paper / extended abstract). This does NOT include the cover page with the title of the paper and the abstract, the tables, the graphs, the references and the appendix). Any paper not respecting the limit rules will be rejected.</p>\n<p>The publications can be written <strong>in English, Chinese, French, German, Italian, Portugese, Spanish or Russian</strong>. Once received, they will be <strong>reviewed by 2 anonymous readers</strong>, both of whom are marketing professors with high academic standards.</p>\n<p> </p>\n<p><strong>IMPORTANT INFORMATION</strong></p>\n<p><em>Please note that due to intense traffic on our website, you may encounter some difficulties in trying to upload your abstract or paper. In case this should happen, do not hesitate to retry to connect or directly send your paper at info@team-imtc.com and we will initiate the procedure for you.</em></p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Submissions and applications','','inherit','closed','closed','','157-revision-v1','','','2023-05-12 16:50:11','2023-05-12 14:50:11','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=852',0,'revision','',0),(853,3,'2023-05-12 16:50:44','2023-05-12 14:50:44','<p><img class=\"alignleft  wp-image-411\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2022/04/Visuel_Gondoles_7-3-300x96.jpg\" alt=\"\" width=\"841\" height=\"269\" />Please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a> </strong>to upload your proposal in the <strong><a href=\"http://papers.marketing-trends-congress.com/\">SUBMISSION</a> </strong>section.</p>\n<p> </p>\n<ul>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/24\">PAPER</a> </strong>submission</li>\n<li><strong>18 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/19\">POSTER</a> </strong>submission</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/23\">DOCTORAL COLLOQUIUM</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/20\">IMTC BEST THESIS AWARD</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/39\">LUXURY BEST THESIS AWARD</a> </strong>application</li>\n</ul>\n<p> </p>\n<ul>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/PAPER-AND-POSTER.pdf\"><strong>PAPER AND POSTER</strong></a> Submission Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/DOCTORAL-COLLOQUIUM.pdf\"><strong>DOCTORAL COLLOQUIUM</strong></a> Application Rules</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/BEST-THESIS-AWARDS.pdf\"><strong>BEST THESIS AWARDS</strong></a> Application Rules</li>\n</ul>\n<p> </p>\n<p><strong>The research papers are expected to be </strong><b>5 pages - 20.000 characters spaces included long</b> (short paper / extended abstract). This does NOT include the cover page with the title of the paper and the abstract, the tables, the graphs, the references and the appendix). Any paper not respecting the limit rules will be rejected.</p>\n<p>The publications can be written <strong>in English, Chinese, French, German, Italian, Portugese, Spanish or Russian</strong>. Once received, they will be <strong>reviewed by 2 anonymous readers</strong>, both of whom are marketing professors with high academic standards.</p>\n<p> </p>\n<p><strong>IMPORTANT INFORMATION</strong></p>\n<p><em>Please note that due to intense traffic on our website, you may encounter some difficulties in trying to upload your abstract or paper. In case this should happen, do not hesitate to retry to connect or directly send your paper at info@team-imtc.com and we will initiate the procedure for you.</em></p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Submissions and applications','','inherit','closed','closed','','157-revision-v1','','','2023-05-12 16:50:44','2023-05-12 14:50:44','',157,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=853',0,'revision','',0),(854,3,'2023-05-12 16:52:35','2023-05-12 14:52:35','<img class=\"alignleft  wp-image-488\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Program_Paris_2023_VDEF_20230117-233x300.jpg\" alt=\"\" width=\"337\" height=\"434\">','Programme','','inherit','closed','closed','','43-revision-v1','','','2023-05-12 16:52:35','2023-05-12 14:52:35','',43,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=854',0,'revision','',0),(855,3,'2023-05-12 16:53:33','2023-05-12 14:53:33','<p><img class=\"alignleft  wp-image-443\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Isola_San_Servolo_View_4-3-300x156.jpg\" alt=\"\" width=\"837\" height=\"435\" /></p>\n<p><strong>Conference venue :</strong></p>\n<ul>\n<li><strong>Isola di San Servolo</strong></li>\n</ul>\n<p><strong>           Venice (Italy)</strong></p>\n<p> </p>\n<p><strong>We recommend that you stay in the San Marco, Rialto or Castello areas as the conference is on an island accross San Marco (10 min. by vaporetto - Line 20 San Zaccaria &lt;&gt; Isola San Servolo).</strong></p>\n<p> </p>\n<p><strong>List of hotels you can contact. We do not have any specific agreement with them, so feel free to choose other places. </strong>Larger list of hotels at www.tourismovenezia.it.</p>\n<p> </p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">ISOLA SAN SERVOLO ** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.sanservolo.provincia.venezia.it\"><span lang=\"IT\" xml:lang=\"IT\">www.sanservolo.provincia.venezia.it</span></a></p>\n<p><b><span lang=\"EN-US\" xml:lang=\"EN-US\">Conference Site on San Servolo island - </span></b><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Rooms €80 to €140</span></i></p>\n<p> </p>\n<p><b><span lang=\"EN-US\" xml:lang=\"EN-US\">METROPOLE HOTEL ***** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelmetropole.com\"><span lang=\"EN-US\" xml:lang=\"EN-US\">www.hotelmetropole.com</span></a></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €210 to €250</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">HOTEL SAVOIA E JOLANDA **** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelsavoiajolanda.com\"><span lang=\"IT\" xml:lang=\"IT\">www.hotelsavoiajolanda.com</span></a></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Next to San Marco - Rooms €129 to €200</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">PALACE BONVECCHIATI  **** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.palacebonvecchiati.it\"><span lang=\"IT\" xml:lang=\"IT\">www.palacebonvecchiati.it</span></a></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Design Hotel Next to San Marco - Rooms €220 to €300</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">ANTICO PANADA*** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.anticopanadahotelVenezia.com\"><span lang=\"IT\" xml:lang=\"IT\">www.anticopanadahotelVenezia.com</span></a></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €95to €140</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">ALBERGO SAN MARCO </span></b><span lang=\"IT\" xml:lang=\"IT\">***  <a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelsanmarcovenice.com\">www.hotelsanmarcovenice.com</a></span></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €60 to €130</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">ALBERGO CAVALLETTO &amp; DOGE ORSEOLO ****  </span></b><span lang=\"IT\" xml:lang=\"IT\"><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelcavallettovenice.com\">www.hotelcavallettovenice.com</a></span></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €70 to €130</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">HOTEL CASANOVA **** </span></b><span lang=\"IT\" xml:lang=\"IT\"><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelcasanova.it\">www.hotelcasanova.it</a></span></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Next to San Marco - Rooms €70 to €130</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">HOTEL MONTE CARLO ****  </span></b><span lang=\"IT\" xml:lang=\"IT\"><a href=\"https://www.marketing-trends-congress.com/en/node/www.venicehotelmontecarlo.com\">www.venicehotelmontecarlo.com</a></span></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €70 to €100</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">HOTEL CONCORDIA ****  </span></b><span lang=\"IT\" xml:lang=\"IT\"><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelconcordia.com\">www.hotelconcordia.com</a></span></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Next to San Marco - Rooms €110 to €150</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">HOTEL AL PONTE DEI SOSPIRI ****  </span></b><span lang=\"IT\" xml:lang=\"IT\"><a href=\"https://www.marketing-trends-congress.com/en/node/www.alpontedeisospiri.it\">www.alpontedeisospiri.it</a></span></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €90 to €135</span></i></p>\n<p><b><span lang=\"EN-US\" xml:lang=\"EN-US\">HOTEL BECHER ***  </span></b><span lang=\"EN-US\" xml:lang=\"EN-US\"><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelbecher.com\">www.hotelbecher.com</a></span></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €90 to €120</span></i></p>\n<p><b><span lang=\"EN-US\" xml:lang=\"EN-US\">HOTEL FLORA *** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelflora.it\"><span lang=\"EN-US\" xml:lang=\"EN-US\">www.hotelflora.it </span></a></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to San Marco - Rooms €90 to €180</span></i></p>\n<p><b><span lang=\"EN-US\" xml:lang=\"EN-US\">HOTEL ORION ** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelorion.it\"><span lang=\"EN-US\" xml:lang=\"EN-US\">www.hotelorion.it</span></a></p>\n<p><i><span lang=\"EN-GB\" xml:lang=\"EN-GB\">Next to San Marco - Rooms €65 to €85</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">LA RESIDENZA ** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.venezialaresidenza.com\"><span lang=\"IT\" xml:lang=\"IT\">www.venezialaresidenza.com</span></a></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Next to San Marco - Rooms €70 to €75</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">PALAZZETTO PISANI </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.palazzettopisani.com\"><span lang=\"IT\" xml:lang=\"IT\">www.palazzettopisani.com</span></a></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">Boutique Resort – Historic House </span></b><i><span lang=\"IT\" xml:lang=\"IT\">Next to Ponte dell\'Accademia - Rooms approx.€120</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">FONDAZIONE LEVI </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.foresterialevi.it\"><span lang=\"IT\" xml:lang=\"IT\">www.foresterialevi.it</span></a></p>\n<p><span lang=\"IT\" xml:lang=\"IT\">Foresteria </span><i><span lang=\"IT\" xml:lang=\"IT\">Next to Ponte dell\'Accademia - Rooms €50 to €120</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">BELLE ARTI *** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelbellearti.com\"><span lang=\"IT\" xml:lang=\"IT\">www.hotelbellearti.com</span></a></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Next to Ponte dell\'Accademia - Rooms €65 to €100</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">CA’ DELL’ARTE </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.cadellarte.com\"><span lang=\"IT\" xml:lang=\"IT\">www.cadellarte.com</span></a></p>\n<p><span lang=\"EN-GB\" xml:lang=\"EN-GB\">Luxury Bed and Breakfast</span></p>\n<p><i><span lang=\"EN-GB\" xml:lang=\"EN-GB\">Next to Palazzo Grassi - San Samuele - </span></i><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Rooms €108 to €208</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">PALAZZO GUARDI ** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.palazzoguardiVenezia.com\"><span lang=\"IT\" xml:lang=\"IT\">www.palazzoguardiVenezia.com</span></a></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Next to Ponte dell\'Accademia - Rooms €65 to €120</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">PENSIONE LA CALCINA - RUSKIN’S HOUSE *** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.lacalcina.com\"><span lang=\"IT\" xml:lang=\"IT\">www.lacalcina.com</span></a></p>\n<p><i><span lang=\"EN-GB\" xml:lang=\"EN-GB\">Zattere - Rooms €165 to €300</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">HOTEL PAUSANIA *** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelpausania.it\"><span lang=\"IT\" xml:lang=\"IT\">www.hotelpausania.it</span></a></p>\n<p><i><span lang=\"IT\" xml:lang=\"IT\">Next to Ca’ Rezzonico - Rooms €50 to €105</span></i></p>\n<p><b><span lang=\"IT\" xml:lang=\"IT\">BELLE EPOQUE *** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelbelleepoque.it\"><span lang=\"IT\" xml:lang=\"IT\">www.hotelbelleepoque.it</span></a></p>\n<p><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Next to the railway station - Rooms €50 to €100</span></i></p>\n<p><b><span lang=\"EN-GB\" xml:lang=\"EN-GB\">FALIER ** </span></b><a href=\"https://www.marketing-trends-congress.com/en/node/www.hotelfalier.com\"><span lang=\"EN-GB\" xml:lang=\"EN-GB\">www.hotelfalier.com</span></a></p>\n<p><i><span lang=\"EN-GB\" xml:lang=\"EN-GB\">5 min. from bus station and car park - </span></i><i><span lang=\"EN-US\" xml:lang=\"EN-US\">Rooms €62 to €90</span></i></p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Venue & Hotels Venice','','inherit','closed','closed','','155-revision-v1','','','2023-05-12 16:53:33','2023-05-12 14:53:33','',155,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=855',0,'revision','',0),(856,3,'2023-05-12 17:19:01','2023-05-12 15:19:01','','Visuel_Regata_4 (2)','','inherit','open','closed','','visuel_regata_4-2','','','2023-05-12 17:19:01','2023-05-12 15:19:01','',64,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_Regata_4-2.jpg',0,'attachment','image/jpeg',0),(858,3,'2023-05-12 17:19:49','2023-05-12 15:19:49','<img class=\"alignleft  wp-image-856\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_Regata_4-2-300x106.jpg\" alt=\"\" width=\"843\" height=\"298\" />\n\nThe <strong>Doctoral Colloquium</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.\n<p style=\"text-align: justify; margin: 0cm 0cm 0.0001pt;\"><strong>In order to submit a proposal for the Doctoral Colloquium, please follow the steps indicated hereunder:</strong></p>\n\n<table style=\"width: 850px;\" border=\"1\" cellspacing=\"1\" cellpadding=\"1\">\n<tbody>\n<tr>\n<td>\n<ul>\n 	<li><strong><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Submission_Rules_Doctoral_Colloquium_20190604.pdf\" data-entity-type=\"file\" data-entity-uuid=\"b85498c1-3ce2-4a6a-9eb4-157c5ed093ef\">Click here</a> </strong>and read carefully the<strong> <a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Submission_Rules_Doctoral_Colloquium_20210501.pdf\" data-entity-type=\"file\" data-entity-uuid=\"43323cc4-912d-4d5f-b029-8da01670e848\">DOCTORAL COLLOQUIUM SUBMISSION RULES</a></strong> before connecting to the submission procedure.</li>\n 	<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">DOCTORAL COLLOQUIUM SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\nDeadlines for submission and registration :\n<ul>\n 	<li><b>06 Nov. 2023 </b>:<strong> Submission with all the required documents</strong> on <strong><a href=\"http://papers.marketing-trends-congress.com/welcome\">DOCTORAL COLLOQUIUM SUBMISSION</a> </strong>website</li>\n 	<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n 	<li><b>18 Jan.  2024 </b>:<strong> Doctoral Colloquium</strong></li>\n</ul>\nThe Doctoral Colloquium invites outstanding doctoral students in an <strong>intermediate or advanced stage</strong> of their dissertation process to discuss their work during a <strong>50 minutes presentation in front of a panel of 8-10 leading  academics</strong>. The Doctoral Colloquium is<strong> an International and friendly one-to-one environment</strong>, It is a unique opportunity to refine research questions, publish research, receive guidance on future research directions and gain advice from the panel of professors on how to build an academic career.<strong> During the Doctoral Colloquium, each participant is given 20 minutes to introduce his/her work (15 slides max) in English and 20-30 minutes to discuss his/her proposal with the panel.</strong>\n\nThe Doctoral Colloquium was founded by <strong>Professor Elyette ROUX</strong> (Université Aix-Marseille, France) in 2008. It has been <strong>chaired by Professor Michael LINGENFELDER  (</strong>Philipps-Universität Marburg, Germany) and <strong>Professor Jean-François LEMOINE </strong> (Université Paris 1 Panthéon Sorbonne / ESSCA School of Management, France). It is now chaired by <strong>Professor Lorena BLASCO-ARCAS</strong> from ESCP Business School - Madrid Campus (Spain).','Doctoral Colloquium','','inherit','closed','closed','','64-revision-v1','','','2023-05-12 17:19:49','2023-05-12 15:19:49','',64,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=858',0,'revision','',0),(859,3,'2023-05-12 17:20:58','2023-05-12 15:20:58','<p><img class=\"alignleft  wp-image-856\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_Regata_4-2-300x106.jpg\" alt=\"\" width=\"843\" height=\"298\" /></p>\n<p>The <strong>Doctoral Colloquium</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p style=\"text-align: justify; margin: 0cm 0cm 0.0001pt;\"> </p>\n<table style=\"width: 850px;\" border=\"1\" cellspacing=\"1\" cellpadding=\"1\">\n<tbody>\n<tr>\n<td>\n<ul>\n<li>Read carefully the<strong> <a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Submission_Rules_Doctoral_Colloquium_20210501.pdf\" data-entity-type=\"file\" data-entity-uuid=\"43323cc4-912d-4d5f-b029-8da01670e848\">DOCTORAL COLLOQUIUM SUBMISSION RULES</a></strong> before connecting to the submission procedure.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">DOCTORAL COLLOQUIUM SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p>Deadlines for submission and registration :</p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission with all the required documents</strong> on <strong><a href=\"http://papers.marketing-trends-congress.com/welcome\">DOCTORAL COLLOQUIUM SUBMISSION</a> </strong>website</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Doctoral Colloquium</strong></li>\n</ul>\n<p> </p>\n<p>The Doctoral Colloquium invites outstanding doctoral students in an <strong>intermediate or advanced stage</strong> of their dissertation process to discuss their work during a <strong>50 minutes presentation in front of a panel of 8-10 leading  academics</strong>. The Doctoral Colloquium is<strong> an International and friendly one-to-one environment</strong>, It is a unique opportunity to refine research questions, publish research, receive guidance on future research directions and gain advice from the panel of professors on how to build an academic career.<strong> During the Doctoral Colloquium, each participant is given 20 minutes to introduce his/her work (15 slides max) in English and 20-30 minutes to discuss his/her proposal with the panel.</strong></p>\n<p>The Doctoral Colloquium was founded by <strong>Professor Elyette ROUX</strong> (Université Aix-Marseille, France) in 2008. It has been <strong>chaired by Professor Michael LINGENFELDER  (</strong>Philipps-Universität Marburg, Germany) and <strong>Professor Jean-François LEMOINE </strong> (Université Paris 1 Panthéon Sorbonne / ESSCA School of Management, France). It is now chaired by <strong>Professor Lorena BLASCO-ARCAS</strong> from ESCP Business School - Madrid Campus (Spain).</p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Doctoral Colloquium','','inherit','closed','closed','','64-revision-v1','','','2023-05-12 17:20:58','2023-05-12 15:20:58','',64,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=859',0,'revision','',0),(861,3,'2023-05-12 17:22:56','2023-05-12 15:22:56','<p><img class=\"alignleft  wp-image-856\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_Regata_4-2-300x106.jpg\" alt=\"\" width=\"843\" height=\"298\" /></p>\n<p>The <strong>Doctoral Colloquium</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p> </p>\n<table border=\"1\" width=\"687\" cellspacing=\"1\" cellpadding=\"1\">\n<tbody>\n<tr>\n<td>\n<ul>\n<li>Read carefully the<strong> <a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Submission_Rules_Doctoral_Colloquium_20210501.pdf\" data-entity-type=\"file\" data-entity-uuid=\"43323cc4-912d-4d5f-b029-8da01670e848\">DOCTORAL COLLOQUIUM SUBMISSION RULES</a></strong> before connecting to the submission procedure.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">DOCTORAL COLLOQUIUM SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p style=\"text-align: justify; margin: 0cm 0cm 0.0001pt;\"> </p>\n<p>Deadlines for submission and registration :</p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission with all the required documents</strong> on <strong><a href=\"http://papers.marketing-trends-congress.com/welcome\">DOCTORAL COLLOQUIUM SUBMISSION</a> </strong>website</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Doctoral Colloquium</strong></li>\n</ul>\n<p> </p>\n<p>The Doctoral Colloquium invites outstanding doctoral students in an <strong>intermediate or advanced stage</strong> of their dissertation process to discuss their work during a <strong>50 minutes presentation in front of a panel of 8-10 leading  academics</strong>. The Doctoral Colloquium is<strong> an International and friendly one-to-one environment</strong>, It is a unique opportunity to refine research questions, publish research, receive guidance on future research directions and gain advice from the panel of professors on how to build an academic career.<strong> During the Doctoral Colloquium, each participant is given 20 minutes to introduce his/her work (15 slides max) in English and 20-30 minutes to discuss his/her proposal with the panel.</strong></p>\n<p>The Doctoral Colloquium was founded by <strong>Professor Elyette ROUX</strong> (Université Aix-Marseille, France) in 2008. It has been <strong>chaired by Professor Michael LINGENFELDER  (</strong>Philipps-Universität Marburg, Germany) and <strong>Professor Jean-François LEMOINE </strong> (Université Paris 1 Panthéon Sorbonne / ESSCA School of Management, France). It is now chaired by <strong>Professor Lorena BLASCO-ARCAS</strong> from ESCP Business School - Madrid Campus (Spain).</p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Doctoral Colloquium','','inherit','closed','closed','','64-revision-v1','','','2023-05-12 17:22:56','2023-05-12 15:22:56','',64,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=861',0,'revision','',0),(863,3,'2023-05-12 17:31:46','2023-05-12 15:31:46','<p><img class=\"alignleft  wp-image-436\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Murano_3bis-2-300x117.jpg\" alt=\"\" width=\"838\" height=\"327\" /></p>\n<p>The <strong>Best Thesis Award Oral Defence</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p><strong>The International Best Thesis Award - Marketing Trends is given to recognize and encourage Ph.D. in Marketing and to emphasize their talent.</strong></p>\n<table border=\"1\" cellspacing=\"1\" cellpadding=\"1\" align=\"left\">\n<tbody>\n<tr>\n<td><strong>Submission information :</strong>\n<ul>\n<li>In order to qualify for consideration, the submissions must be received by <strong>November 6th 2023</strong>.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">BTA SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p>Deadlines for sub</p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defense</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Best Thesis Award Ceremony</strong></li>\n</ul>\n<p> </p>\n<p>Click to see information on the<strong> <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_20220701_0.pdf\" data-entity-type=\"file\" data-entity-uuid=\"71219859-d0e0-4114-9ddb-41ab073a2789\">BEST THESIS AWARD SUBMISSION RULES</a></strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Best_Thesis_Award_Rules_IMTC_2016.pdf\" data-entity-type=\"file\" data-entity-uuid=\"55e2453b-ad31-4648-9413-3051750de172\">.</a></p>\n<p> </p>\n<p><strong>Eligibility</strong></p>\n<p>The thesis must have been <strong>successfully defended between January 2022 and September 2023</strong>.</p>\n<p>All universities, business schools, and institutions active in the field of Marketing are encouraged to nominate candidates.</p>\n<p><strong>Oral defense</strong></p>\n<p>The candidates will be invited to present a 10 minutes oral defense of their thesis <strong>in English</strong><strong>.</strong></p>\n<p><em>The conference fees will be covered by the organizing committee (travel and accommodation costs are not included in </em><em>the conference fees.) and include an invitation to the Gala Dinner</em>.</p>\n<hr />\n<p> </p>\n<p> </p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Best Thesis Award','','inherit','closed','closed','','54-revision-v1','','','2023-05-12 17:31:46','2023-05-12 15:31:46','',54,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=863',0,'revision','',0),(865,3,'2023-05-12 17:34:02','2023-05-12 15:34:02','<p><img class=\"alignleft  wp-image-436\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Murano_3bis-2-300x117.jpg\" alt=\"\" width=\"838\" height=\"327\" /></p>\n<p>The <strong>Best Thesis Award Oral Defence</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p><strong>The International Best Thesis Award - Marketing Trends is given to recognize and encourage Ph.D. in Marketing and to emphasize their talent.</strong></p>\n<p> </p>\n<table border=\"1\" cellspacing=\"1\" cellpadding=\"1\" align=\"left\">\n<tbody>\n<tr>\n<td><strong>Submission information :</strong>\n<ul>\n<li>In order to qualify for consideration, the submissions must be received by <strong>November 6th 2023</strong>.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">BTA SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p>Deadlines for sub</p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defense</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Best Thesis Award Ceremony</strong></li>\n</ul>\n<p> </p>\n<p>Click to see information on the<strong> <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_20220701_0.pdf\" data-entity-type=\"file\" data-entity-uuid=\"71219859-d0e0-4114-9ddb-41ab073a2789\">BEST THESIS AWARD SUBMISSION RULES</a></strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Best_Thesis_Award_Rules_IMTC_2016.pdf\" data-entity-type=\"file\" data-entity-uuid=\"55e2453b-ad31-4648-9413-3051750de172\">.</a></p>\n<p> </p>\n<p><strong>Eligibility</strong></p>\n<p>The thesis must have been <strong>successfully defended between January 2022 and September 2023</strong>.</p>\n<p>All universities, business schools, and institutions active in the field of Marketing are encouraged to nominate candidates.</p>\n<p><strong>Oral defense</strong></p>\n<p>The candidates are invited to present a 10 minutes oral defense of their thesis <strong>in English</strong><strong>.</strong></p>\n<p><strong>Fees</strong></p>\n<p>The conference fees will be covered by the organizing committee (travel and accommodation costs are not included in the conference fees.) and include an invitation to the Gala Dinner.</p>\n<hr />\n<p><strong>The winner of the 2016 International Best Thesis Award - Marketing Trends is </strong>:</p>\n<ul>\n<li><strong>Eric CASENAVE</strong> for his thesis L’ACCOUNTABILITY OU L’OBLIGATION DE RENDRE DES COMPTES RESSENTIE PAR LE PRATICIEN DU MARKETING : VARIABLE MEDIATRICE ENTRE ANTECEDENTS PERSONNELS ET REPONSES COMPORTEMENTALES</li>\n<li><strong>Supervisor : Bernard PRAS, Université Paris </strong></li>\n</ul>\n<p><strong>The winner of the 2015 International Best Thesis Award - Marketing Trends is </strong>:</p>\n<ul>\n<li><strong>Carlos ORÚS</strong>, University of Zaragoza - Spain, for his PhD Thesis \"The Confident Consumer: Metanacognitive Analysis of the Multichannel Information Search Behaviour\".</li>\n</ul>\n<p> </p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Best Thesis Award','','inherit','closed','closed','','54-revision-v1','','','2023-05-12 17:34:02','2023-05-12 15:34:02','',54,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=865',0,'revision','',0),(866,3,'2023-05-12 17:35:06','2023-05-12 15:35:06','<p><img class=\"alignleft  wp-image-436\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Murano_3bis-2-300x117.jpg\" alt=\"\" width=\"838\" height=\"327\" /></p>\n<p>The <strong>Best Thesis Award Oral Defence</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p><strong>The International Best Thesis Award - Marketing Trends is given to recognize and encourage Ph.D. in Marketing and to emphasize their talent.</strong></p>\n<p> </p>\n<table border=\"1\" cellspacing=\"1\" cellpadding=\"1\" align=\"left\">\n<tbody>\n<tr>\n<td><strong>Submission information :</strong>\n<ul>\n<li>In order to qualify for consideration, the submissions must be received by <strong>November 6th 2023</strong>.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">BTA SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p> </p>\n<p> </p>\n<p> </p>\n<p>Click to see information on the<strong> <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_20220701_0.pdf\" data-entity-type=\"file\" data-entity-uuid=\"71219859-d0e0-4114-9ddb-41ab073a2789\">BEST THESIS AWARD SUBMISSION RULES</a></strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Best_Thesis_Award_Rules_IMTC_2016.pdf\" data-entity-type=\"file\" data-entity-uuid=\"55e2453b-ad31-4648-9413-3051750de172\">.</a></p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defense</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Best Thesis Award Ceremony</strong></li>\n</ul>\n<p> </p>\n<p><strong>Eligibility</strong></p>\n<p>The thesis must have been <strong>successfully defended between January 2022 and September 2023</strong>.</p>\n<p>All universities, business schools, and institutions active in the field of Marketing are encouraged to nominate candidates.</p>\n<p><strong>Oral defense</strong></p>\n<p>The candidates are invited to present a 10 minutes oral defense of their thesis <strong>in English</strong><strong>.</strong></p>\n<p><strong>Fees</strong></p>\n<p>The conference fees will be covered by the organizing committee (travel and accommodation costs are not included in the conference fees.) and include an invitation to the Gala Dinner.</p>\n<hr />\n<p><strong>The winner of the 2016 International Best Thesis Award - Marketing Trends is </strong>:</p>\n<ul>\n<li><strong>Eric CASENAVE</strong> for his thesis L’ACCOUNTABILITY OU L’OBLIGATION DE RENDRE DES COMPTES RESSENTIE PAR LE PRATICIEN DU MARKETING : VARIABLE MEDIATRICE ENTRE ANTECEDENTS PERSONNELS ET REPONSES COMPORTEMENTALES</li>\n<li><strong>Supervisor : Bernard PRAS, Université Paris </strong></li>\n</ul>\n<p><strong>The winner of the 2015 International Best Thesis Award - Marketing Trends is </strong>:</p>\n<ul>\n<li><strong>Carlos ORÚS</strong>, University of Zaragoza - Spain, for his PhD Thesis \"The Confident Consumer: Metanacognitive Analysis of the Multichannel Information Search Behaviour\".</li>\n</ul>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Best Thesis Award','','inherit','closed','closed','','54-revision-v1','','','2023-05-12 17:35:06','2023-05-12 15:35:06','',54,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=866',0,'revision','',0),(868,3,'2023-05-12 17:38:30','2023-05-12 15:38:30','<p><img class=\"alignleft  wp-image-436\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Murano_3bis-2-300x117.jpg\" alt=\"\" width=\"838\" height=\"327\" /></p>\n<p>The <strong>Best Thesis Award Oral Defence</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p><strong>The International Best Thesis Award - Marketing Trends is given to recognize and encourage Ph.D. in Marketing and to emphasize their talent.</strong></p>\n<p> </p>\n<table border=\"1\" cellspacing=\"1\" cellpadding=\"1\" align=\"left\">\n<tbody>\n<tr>\n<td>\n<ul>\n<li>In order to qualify for consideration, the submissions must be received by <strong>November 6th 2023</strong>.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">BTA SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p> </p>\n<p> </p>\n<p>Click to see information on the<strong> <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_20220701_0.pdf\" data-entity-type=\"file\" data-entity-uuid=\"71219859-d0e0-4114-9ddb-41ab073a2789\">BEST THESIS AWARD SUBMISSION RULES</a></strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Best_Thesis_Award_Rules_IMTC_2016.pdf\" data-entity-type=\"file\" data-entity-uuid=\"55e2453b-ad31-4648-9413-3051750de172\">.</a></p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defense</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Best Thesis Award Ceremony</strong></li>\n</ul>\n<p> </p>\n<p><strong>Eligibility</strong></p>\n<p>The thesis must have been <strong>successfully defended between January 2022 and September 2023</strong>.</p>\n<p>All universities, business schools, and institutions active in the field of Marketing are encouraged to nominate candidates.</p>\n<p><strong>Oral defense</strong></p>\n<p>The candidates are invited to present a 10 minutes oral defense of their thesis <strong>in English</strong><strong>.</strong></p>\n<p><strong>Fees</strong></p>\n<p>The conference fees will be covered by the organizing committee (travel and accommodation costs are not included in the conference fees.) and include an invitation to the Gala Dinner.</p>\n<hr />\n<p><strong>2016 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Eric CASENAVE</strong> for his thesis \"L\'accountability ou l\'obligation de rendre des comptes ressentie par le praticien du marketing : variable médiatrice entre antécédents personnels et réponses comportementales\".</li>\n</ul>\n<p> </p>\n<p><strong>2015 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Carlos ORÚS</strong>, University of Zaragoza - Spain, for his PhD Thesis \"The Confident Consumer: Metanacognitive Analysis of the Multichannel Information Search Behaviour\".</li>\n</ul>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Best Thesis Award','','inherit','closed','closed','','54-revision-v1','','','2023-05-12 17:38:30','2023-05-12 15:38:30','',54,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=868',0,'revision','',0),(870,3,'2023-05-12 17:40:22','2023-05-12 15:40:22','<p><img class=\"alignleft  wp-image-436\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Murano_3bis-2-300x117.jpg\" alt=\"\" width=\"838\" height=\"327\" /></p>\n<p>The <strong>Best Thesis Award Oral Defence</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p><strong>The International Best Thesis Award - Marketing Trends is given to recognize and encourage Ph.D. in Marketing and to emphasize their talent.</strong></p>\n<p> </p>\n<table border=\"1\" cellspacing=\"1\" cellpadding=\"1\" align=\"left\">\n<tbody>\n<tr>\n<td>\n<ul>\n<li>In order to qualify for consideration, the submissions must be received by <strong>November 6th 2023</strong>.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">BTA SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p> </p>\n<p> </p>\n<p>Click to see information on the<strong> <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_20220701_0.pdf\" data-entity-type=\"file\" data-entity-uuid=\"71219859-d0e0-4114-9ddb-41ab073a2789\">BEST THESIS AWARD SUBMISSION RULES</a></strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Best_Thesis_Award_Rules_IMTC_2016.pdf\" data-entity-type=\"file\" data-entity-uuid=\"55e2453b-ad31-4648-9413-3051750de172\">.</a></p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defense</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Best Thesis Award Ceremony</strong></li>\n</ul>\n<p> </p>\n<p><strong>Eligibility</strong></p>\n<p>The thesis must have been <strong>successfully defended between January 2022 and September 2023</strong>.</p>\n<p>All universities, business schools, and institutions active in the field of Marketing are encouraged to nominate candidates.</p>\n<p><strong>Oral defense</strong></p>\n<p>The candidates are invited to present a 10 minutes oral defense of their thesis <strong>in English</strong><strong>.</strong></p>\n<p><strong>Fees</strong></p>\n<p>The conference fees will be covered by the organizing committee (travel and accommodation costs are not included in the conference fees.) and include an invitation to the Gala Dinner.</p>\n<hr />\n<p><strong>2016 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Eric CASENAVE</strong> for his thesis \"L\'accountability ou l\'obligation de rendre des comptes ressentie par le praticien du marketing : variable médiatrice entre antécédents personnels et réponses comportementales\".</li>\n</ul>\n<p><strong>2015 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Carlos ORÚS</strong>, University of Zaragoza - Spain, for his PhD Thesis \"The Confident Consumer: Metanacognitive Analysis of the Multichannel Information Search Behaviour\".</li>\n</ul>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Best Thesis Award','','inherit','closed','closed','','54-revision-v1','','','2023-05-12 17:40:22','2023-05-12 15:40:22','',54,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=870',0,'revision','',0),(872,3,'2023-05-12 17:42:01','2023-05-12 15:42:01','<p><img class=\"alignleft  wp-image-436\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Murano_3bis-2-300x117.jpg\" alt=\"\" width=\"838\" height=\"327\" /></p>\n<p>The <strong>Best Thesis Award Oral Defence</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p><strong>The International Best Thesis Award - Marketing Trends is given to recognize and encourage Ph.D. in Marketing and to emphasize their talent.</strong></p>\n<p> </p>\n<table border=\"1\" cellspacing=\"1\" cellpadding=\"1\" align=\"left\">\n<tbody>\n<tr>\n<td>\n<ul>\n<li>In order to qualify for consideration, the submissions must be received by <strong>November 6th 2023</strong>.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">BTA SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p>Click to see information on the<strong> <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_20220701_0.pdf\" data-entity-type=\"file\" data-entity-uuid=\"71219859-d0e0-4114-9ddb-41ab073a2789\">BEST THESIS AWARD SUBMISSION RULES</a></strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Best_Thesis_Award_Rules_IMTC_2016.pdf\" data-entity-type=\"file\" data-entity-uuid=\"55e2453b-ad31-4648-9413-3051750de172\">.</a></p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defense</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Best Thesis Award Ceremony</strong></li>\n</ul>\n<p><strong>Eligibility</strong></p>\n<p>The thesis must have been <strong>successfully defended between January 2022 and September 2023</strong>.</p>\n<p>All universities, business schools, and institutions active in the field of Marketing are encouraged to nominate candidates.</p>\n<p><strong>Oral defense</strong></p>\n<p>The candidates are invited to present a 10 minutes oral defense of their thesis <strong>in English</strong><strong>.</strong></p>\n<p><strong>Fees</strong></p>\n<p>The conference fees will be covered by the organizing committee (travel and accommodation costs are not included in the conference fees.) and include an invitation to the Gala Dinner.</p>\n<hr />\n<p><strong>2016 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Eric CASENAVE</strong> for his thesis \"L\'accountability ou l\'obligation de rendre des comptes ressentie par le praticien du marketing : variable médiatrice entre antécédents personnels et réponses comportementales\".</li>\n</ul>\n<p><strong>2015 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Carlos ORÚS</strong>, University of Zaragoza - Spain, for his PhD Thesis \"The Confident Consumer: Metanacognitive Analysis of the Multichannel Information Search Behaviour\".</li>\n</ul>\n\n<!-- wp:table /-->\n\n<!-- wp:table /-->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Best Thesis Award','','inherit','closed','closed','','54-revision-v1','','','2023-05-12 17:42:01','2023-05-12 15:42:01','',54,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=872',0,'revision','',0),(874,3,'2023-05-12 17:43:46','2023-05-12 15:43:46','<p><img class=\"alignleft  wp-image-436\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Murano_3bis-2-300x117.jpg\" alt=\"\" width=\"838\" height=\"327\" /></p>\n<p>The <strong>Best Thesis Award Oral Defence</strong> of the International Marketing Trends Conference will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p><strong>The International Best Thesis Award - Marketing Trends is given to recognize and encourage Ph.D. in Marketing and to emphasize their talent.</strong></p>\n<p> </p>\n<table border=\"1\" cellspacing=\"1\" cellpadding=\"1\" align=\"left\">\n<tbody>\n<tr>\n<td>\n<ul>\n<li>In order to qualify for consideration, the submissions must be received by <strong>November 6th 2023</strong>.</li>\n<li>To connect to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">BTA SUBMISSION PLATFORM</a></strong>, please <strong><a href=\"http://papers.marketing-trends-congress.com/\">click here</a></strong>.</li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p>Click to see information on the<strong> <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_20220701_0.pdf\" data-entity-type=\"file\" data-entity-uuid=\"71219859-d0e0-4114-9ddb-41ab073a2789\">BEST THESIS AWARD SUBMISSION RULES</a></strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Best_Thesis_Award_Rules_IMTC_2016.pdf\" data-entity-type=\"file\" data-entity-uuid=\"55e2453b-ad31-4648-9413-3051750de172\">.</a></p>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defense</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Best Thesis Award Ceremony</strong></li>\n</ul>\n<p> </p>\n<p><strong>Eligibility</strong></p>\n<p>The thesis must have been <strong>successfully defended between January 2022 and September 2023</strong>.</p>\n<p>All universities, business schools, and institutions active in the field of Marketing are encouraged to nominate candidates.</p>\n<p><strong>Oral defense</strong></p>\n<p>The candidates are invited to present a 10 minutes oral defense of their thesis <strong>in English</strong><strong>.</strong></p>\n<p><strong>Fees</strong></p>\n<p>The conference fees will be covered by the organizing committee (travel and accommodation costs are not included in the conference fees.) and include an invitation to the Gala Dinner.</p>\n<hr />\n<p><strong>2016 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Eric CASENAVE</strong> for his thesis \"L\'accountability ou l\'obligation de rendre des comptes ressentie par le praticien du marketing : variable médiatrice entre antécédents personnels et réponses comportementales\".</li>\n</ul>\n<p><strong>2015 International Best Thesis Award - Marketing Trends </strong>:</p>\n<ul>\n<li><strong>Carlos ORÚS</strong>, University of Zaragoza - Spain, for his PhD Thesis \"The Confident Consumer: Metanacognitive Analysis of the Multichannel Information Search Behaviour\".</li>\n</ul>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Best Thesis Award','','inherit','closed','closed','','54-revision-v1','','','2023-05-12 17:43:46','2023-05-12 15:43:46','',54,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=874',0,'revision','',0),(875,3,'2023-05-12 18:02:10','2023-05-12 16:02:10','','Visuel_Fortuny_7 (2)','','inherit','open','closed','','visuel_fortuny_7-2','','','2023-05-12 18:02:10','2023-05-12 16:02:10','',150,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Fortuny_7-2.jpg',0,'attachment','image/jpeg',0),(876,3,'2023-05-12 18:02:24','2023-05-12 16:02:24','','Visuel_Fortuny_5 (3)','','inherit','open','closed','','visuel_fortuny_5-3','','','2023-05-12 18:02:24','2023-05-12 16:02:24','',150,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Fortuny_5-3.jpg',0,'attachment','image/jpeg',0),(877,3,'2023-05-12 18:05:26','2023-05-12 16:05:26','<div id=\"block-aegan-content\" class=\"block\">\n<div class=\"block-content\">\n<article class=\"contextual-region node node--type-article node--promoted node--view-mode-full\" lang=\"fr\" role=\"article\" data-history-node-id=\"39\" data-quickedit-entity-id=\"node/39\" data-quickedit-entity-instance-id=\"0\">\n<div class=\"node__content\">\n<div class=\"clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item quickedit-field\" data-quickedit-field-id=\"node/39/body/fr/full\">\n<p><img class=\"alignleft  wp-image-875\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Fortuny_7-2-300x136.jpg\" alt=\"\" width=\"836\" height=\"379\" /></p>\n<p>The <strong>Pr. Elyette Roux \"Luxury Brand Management\" Best Thesis Award Oral Defence</strong> will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p> </p>\n<table style=\"height: 221px;\" border=\"1\" width=\"838\" cellspacing=\"1\" cellpadding=\"1\">\n<tbody>\n<tr>\n<td><strong>Submission information </strong>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defence</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Professor Elyette Roux Luxury Thesis Award Ceremony</strong></li>\n<li>Connect here to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">ELYETTE ROUX AWARD SUBMISSION PLATFORM</a>.</strong></li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p>All information on the <strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_2023_%2020220701_1.pdf\" data-entity-type=\"file\" data-entity-uuid=\"bbac461a-b4a0-4923-9663-2e8ebc90aa7e\">PR. ELYETTE ROUX BEST THESIS SUBMISSION RULES</a></strong> available <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_2023_%2020220701_2.pdf\" data-entity-type=\"file\" data-entity-uuid=\"b1b76bd7-040d-42e8-b226-200e1cb56242\"><strong>here</strong></a>.</p>\n<p> </p>\n<ul>\n<li><strong>The Professor Elyette Roux \"Luxury Brand Management\" Best Thesis Award is an international award open to Ph.D. students who defended their thesis between January 2022 and September 2023 on marketing issues linked to luxury brands management.</strong></li>\n<li>The <strong>registration to the prize is free of charge (0€) </strong>and includes an invitation to the Gala Dinner of the conference.</li>\n</ul>\n<hr />\n<p><strong>Pr. Elyette Roux Luxury Brand Management Best Thesis Award Scientific Committee:</strong></p>\n<ul>\n<li>Chair: Pr. Jean-François LEMOINE, Université Paris 1 Pathéon Sorbonne / ESSCA School of Management (France)</li>\n<li>Co-Chair : Pr. Jean-Louis MOULINS, Université Aix-Marseille (France)</li>\n<li>Committee Members :<br />. Pr. Michelle BERGADAA, Université de Genève (Switzerland)<br />. Pr. Yves EVRARD, HEC Paris (France)<br />. Pr. Emmanuelle LE NAGARD-ASSYAG, ESSC Bisoness School (France)<br />. Pr. Shinya NAGASAWA, Waseda University (Japan)<br />. Pr. Alberto PASTORE, Sapienza Università di Roma (Italy)<br />. Pr. Francis SALERNO, Université de Lille 1 (France)<br />. Pr. Nadine TOURNOIS, Université de Nice (France) (France)<br />. Pr. Jean-François TRINQUECOSTE, Université de Bordeaux (France)<br />. Pr. Klaus-Peter WIEDMANN, Leibniz Universität Hannover (Germany)</li>\n</ul>\n</div>\n</div>\n</article>\n</div>\n</div>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Luxury Best Thesis Award','','inherit','closed','closed','','150-autosave-v1','','','2023-05-12 18:05:26','2023-05-12 16:05:26','',150,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=877',0,'revision','',0),(878,3,'2023-05-12 18:02:38','2023-05-12 16:02:38','','Visuel_Fortuny_2 (2)','','inherit','open','closed','','visuel_fortuny_2-2','','','2023-05-12 18:02:38','2023-05-12 16:02:38','',150,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Fortuny_2-2.jpg',0,'attachment','image/jpeg',0),(879,3,'2023-05-12 18:05:47','2023-05-12 16:05:47','<div id=\"block-aegan-content\" class=\"block\">\n<div class=\"block-content\">\n<article class=\"contextual-region node node--type-article node--promoted node--view-mode-full\" lang=\"fr\" role=\"article\" data-history-node-id=\"39\" data-quickedit-entity-id=\"node/39\" data-quickedit-entity-instance-id=\"0\">\n<div class=\"node__content\">\n<div class=\"clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item quickedit-field\" data-quickedit-field-id=\"node/39/body/fr/full\">\n<p><img class=\"alignleft  wp-image-875\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2018/02/Visuel_Fortuny_7-2-300x136.jpg\" alt=\"\" width=\"836\" height=\"379\" /></p>\n<p>The <strong>Pr. Elyette Roux \"Luxury Brand Management\" Best Thesis Award Oral Defence</strong> will take place on <strong>Thursday 18th of January 2024</strong>.</p>\n<p> </p>\n<table style=\"height: 221px;\" border=\"1\" width=\"838\" cellspacing=\"1\" cellpadding=\"1\">\n<tbody>\n<tr>\n<td><strong>Submission information </strong>\n<ul>\n<li><b>06 Nov. 2023 </b>:<strong> Submission </strong>with all the required documents</li>\n<li><b>14 Nov. 2023 </b>:<strong> Notification of acceptance</strong></li>\n<li><b>18 Jan.  2024 </b>:<strong> Oral Defence</strong></li>\n<li><b>19 Jan.  2024 </b>:<strong> Professor Elyette Roux Luxury Thesis Award Ceremony</strong></li>\n<li>Connect here to the<strong> <a href=\"http://papers.marketing-trends-congress.com/welcome\">ELYETTE ROUX AWARD SUBMISSION PLATFORM</a>.</strong></li>\n</ul>\n</td>\n</tr>\n</tbody>\n</table>\n<p> </p>\n<p>All information on the <strong><a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_2023_%2020220701_1.pdf\" data-entity-type=\"file\" data-entity-uuid=\"bbac461a-b4a0-4923-9663-2e8ebc90aa7e\">PR. ELYETTE ROUX BEST THESIS SUBMISSION RULES</a></strong> available <a href=\"http://www.marketing-trends-congress.com/sites/default/files/inline-files/Submission_Rules_Best_Thesis_Award_2023_%2020220701_2.pdf\" data-entity-type=\"file\" data-entity-uuid=\"b1b76bd7-040d-42e8-b226-200e1cb56242\"><strong>here</strong></a>.</p>\n<p> </p>\n<ul>\n<li><strong>The Professor Elyette Roux \"Luxury Brand Management\" Best Thesis Award is an international award open to Ph.D. students who defended their thesis between January 2022 and September 2023 on marketing issues linked to luxury brands management.</strong></li>\n<li>The <strong>registration to the prize is free of charge (0€) </strong>and includes an invitation to the Gala Dinner of the conference.</li>\n</ul>\n<hr />\n<p><strong>Pr. Elyette Roux Luxury Brand Management Best Thesis Award Scientific Committee:</strong></p>\n<ul>\n<li>Chair: Pr. Jean-François LEMOINE, Université Paris 1 Pathéon Sorbonne / ESSCA School of Management (France)</li>\n<li>Co-Chair : Pr. Jean-Louis MOULINS, Université Aix-Marseille (France)</li>\n<li>Committee Members :<br />. Pr. Michelle BERGADAA, Université de Genève (Switzerland)<br />. Pr. Yves EVRARD, HEC Paris (France)<br />. Pr. Emmanuelle LE NAGARD-ASSYAG, ESSC Bisoness School (France)<br />. Pr. Shinya NAGASAWA, Waseda University (Japan)<br />. Pr. Alberto PASTORE, Sapienza Università di Roma (Italy)<br />. Pr. Francis SALERNO, Université de Lille 1 (France)<br />. Pr. Nadine TOURNOIS, Université de Nice (France) (France)<br />. Pr. Jean-François TRINQUECOSTE, Université de Bordeaux (France)<br />. Pr. Klaus-Peter WIEDMANN, Leibniz Universität Hannover (Germany)</li>\n</ul>\n</div>\n</div>\n</article>\n</div>\n</div>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Luxury Best Thesis Award','','inherit','closed','closed','','150-revision-v1','','','2023-05-12 18:05:47','2023-05-12 16:05:47','',150,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=879',0,'revision','',0),(880,3,'2023-05-12 18:08:19','2023-05-12 16:08:19','<strong>2023</strong>\n<ul>\n 	<li>Luis&nbsp;PINHEIRO, Ana&nbsp;SALAZAR, Universidade Fernando Pessoa, Portugal for their paper \" The role of podcasts on digital communication.\".</li>\n</ul>\n<strong>2022</strong>\n<ul>\n 	<li>Marine BOYAVAL, Université de Lille, Marion GARNIER, Université de Lille, Olivier NICOLAS, Université de Lille, Alexandre TIERCELIN, Université Reims Champagne Ardennes, Arnaud DELANNOY, EM Normandie, France, for their paper \"Understanding the trend of subcultural dissemination and appropriation intomainstream marketing: When Luxury plays it Geek.\".</li>\n 	<li>Fanny THOMAS, Université d’Angers, France, Gaëlle PANTIN-SOHIER, Université d’Angers, France, Betina PIQUERAS-FISZMAN, Wageningen University &amp; Research, The Netherlands for their paper \"Bigger is more: ingredient size bias perception on product evaluation.\".</li>\n</ul>\n<strong>2021</strong>\n<ul>\n 	<li>Martina&nbsp;GALLARZA, Universitat de València, Spain, Arnaud RIVIERE, Université de Tours, France, Laurent MAUBISSON, Université de&nbsp;Tours, France, Raquel&nbsp;SÁNCHEZ-FERNÁNDEZ, Universidad de Almería,Spain&nbsp;for their paper \"The value-satisfaction-loyalty chain in the context of heritage tourism: The case of the castle of Chambord\"</li>\n 	<li>Marie KEREKES,&nbsp;Denis GUIOT, Université Paris-Dauphine, France&nbsp;for their paper \"Elderly\'s connection to social robots in France.\"</li>\n 	<li>Elisa MARTINELLI, Francesca DE CANIO, Università degli Studi di Modena e Reggio Emilia, Italy for their paper \"The retailer as a brand: Awareness, equity and customer loyalty.\"</li>\n 	<li>Swarnali&nbsp;ROY, Marie-Laure&nbsp;GAVARD PERRET, Université de Grenoble Alpes, France for their paper \"Preventing the usage of whitening beauty products by manipulating cognitive dissonance: A cross cultural study.\"</li>\n 	<li>Eric VERNETTE, Ludivine DESTOUMIEUX, Julien&nbsp;GROBERT, Toulouse School of Management, France for their paper \"The new representations and modalities of the taboo concept: An application to advertising provocation.\"</li>\n 	<li>Xi YU, Efthymios&nbsp;CONSTANTINIDES, Carolina&nbsp;HERRANDO,&nbsp;Sjoerd DE VRIES, Universiteit Twente, The Netherlands for their paper \"The impact of artificial intelligence application on customer engagement.\"</li>\n</ul>\n<strong>2020</strong>\n<ul>\n 	<li>Sven KILIAN, Andreas MANN,&nbsp;University of Kassel, Germany for their paper \"When the Damage is Done: Effects of Moral Disengagement on Sustainable Consumption.\"</li>\n</ul>\n<strong>2018 </strong>\n<ul>\n 	<li>Gianluigi GUIDO, Cristian RIZZO, Antonio MILETI, Alessandro PELUSO, Giovanni PINO, Università del Salento, Italy for their paper \"The effect of non-conscious mimicry and obedience on consumer behavior : the role of conformism.\"</li>\n 	<li>Michel CALCIU, Jean-Louis MOULINS, Francis SALERNO, France for their paper \"Social media Analytics with big customer data. Some marketing decision support applications.\"</li>\n</ul>\n<strong>2016 </strong>\n<ul>\n 	<li>Haoying WANG, Akinori ONO, Mai KIKUMORI, Keio University, Japan, for their paper \"Are high-need for uniqueness consumers willing to or not to recommend products? Considering types of the products and the receivers.\"</li>\n</ul>','Best Paper Award','','inherit','closed','closed','','84-revision-v1','','','2023-05-12 18:08:19','2023-05-12 16:08:19','',84,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=880',0,'revision','',0),(881,3,'2023-05-12 18:09:38','2023-05-12 16:09:38','<img class=\" alignleft size-full wp-image-24\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Couverture_JMTVol5N1_0.png\" alt=\"Journal\" width=\"212\" height=\"294\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"b3be2565-259e-4338-ae49-13086e1c3b0e\" />\n\nThe <em>J<strong>ournal of Marketing Trends</strong></em><strong> </strong>(<em>JMT</em>) is positioned as an academic publication dedicated to tesearch on <strong>the Marketing Trends </strong>and to supporting its development.\n\nIt is devoted to explore <em>new ideas and models,</em> and to identify<em> new trends in marketing</em> and in marketing methodologies.\n\nSeeking to provide a diversity of views, the <strong><em>Journal of Marketing Trends</em> </strong>aims to encourage <em>multi-country approaches, advanced research methods, and new topics</em> and issues related to marketing.<strong> The <em>Journal of Marketing Trends</em></strong> intends to stimulate multi-country and cross-cultural work and to act as an international arena of scientific debate.\n\nThe International Board of Editors and<strong> the local Editorial Boards</strong> (in ten countries), which share diverse research cultures and academic backgrounds, seek to support the cross-fertilisation of ideas and perspectives.\n\n<strong>You have <a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT-Subscription-order.pdf\" data-entity-type=\"file\" data-entity-uuid=\"12cb9adc-2168-44d8-99ec-a04fc450fefa\">free access to the electronic issue</a><a href=\"http://www.marketing-trends-congress.com/sites/default/files/JMT%20Subscription%20order.pdf\"> </a>of the papers  published in the Journal of Marketing Trends.</strong>\n\n<strong>Should you wish to receive the paper issue of the Journal of Marketing Trends, please click here to download the </strong><strong><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT-Subscription-order-1.pdf\" data-entity-type=\"file\" data-entity-uuid=\"1c9bf93f-49be-4963-9598-06694c973694\">paper subscription order</a></strong>.\n\n<strong>In order to submit a paper for the next issue of the Journal of Marketing Trends, please click on the following link with the <a href=\"http://ilefort.o2switch.netnode/32\">submission guidelines</a>.</strong>\n\n<strong>Editorial Objectives</strong><strong> </strong>\n\nThe <em>Journal of Marketing Trends</em> aims to:\n\n1. become the academic publication which recognizes the work of researchers concerned with new trends and developments in marketing,\n\n2. encourage cross-disciplinary research on the major changes in marketing paradigms and new fields of original research in all aspects of marketing,\n\n3. develop cross-country and multi-cultural research of the requisite level of quality which can be published in either English, French, German, Italian or Spanish (including abstracts of all papers in English),\n\n4. attract high quality authors from all Continents who are developing knowledge on the major trends in marketing,\n\n5. use the strength of the International Editorial Board to provide rapid support and feedback to reinforce the quality of the published work.\n\nThe <strong><em>Journal of Marketing Trends</em> </strong>is interested to publish the following type of manuscripts derived from new perspective articles and advanced research in marketing: (a) <em>Empirical research</em> that report quantitative data, statistical tests and validity assessment information, (b)<em> Exploratory research</em> introducing qualitative data, verbatim and groundwork, (c) <em>Theoretical research</em> including conceptual articles, state of the art, meta-analyses, and critical essay.\n\n<hr />\n\n<strong>Reprint information</strong>\n\nOfficial Journal of the International Marketing Trends Conference\n\nThe Journal of Marketing Trends is published quarterly.\n\nCopyright © 2011, International Marketing Trends Conference, All rights reserved.\n<strong>Journal of Marketing Trends (ISBN 978-2-9532811-0-2)\nJournal of Marketing Trends (ISSN 1961-7798)</strong>\n\nJournal of Marketing Trends (online version) (ISSN 2114-8910)\nJournal des Tendances du Marketing (ISSN 1961-778X)\nGiornale delle Tendenze del Marketing (ISSN 1961-7801)\n\n<em>The views expressed in the Journal of Marketing Trends are not those of the Editorial Board or the publisher. All articles in this journal have undergone a blind review process. The authors can use their paper in part or in full on any use without asking the JMT\'s permission to re-use their own work and to publish their article in printed form, electronic form, and other data storage media, transmission over the Internet and other communication networks and in any other electronic form. They are requested to cite the original publication source of their work and link to the published version. The authors assign copyright or license the publication rights in their articles to the Marketing Trends Association (Paris Venice Marketing).</em>','Journal JMT','','inherit','closed','closed','','27-revision-v1','','','2023-05-12 18:09:38','2023-05-12 16:09:38','',27,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=881',0,'revision','',0),(883,3,'2023-05-12 18:11:47','2023-05-12 16:11:47','<img class=\" alignleft size-full wp-image-24\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Couverture_JMTVol5N1_0.png\" alt=\"Journal\" width=\"212\" height=\"294\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"b3be2565-259e-4338-ae49-13086e1c3b0e\" />\n\nThe <em>J<strong>ournal of Marketing Trends</strong></em><strong> </strong>(<em>JMT</em>) is positioned as an academic publication dedicated to research on <strong>the Marketing Trends </strong>and to supporting its development.\n\nIt is devoted to explore <em>new ideas and models,</em> and to identify<em> new trends in marketing</em> and in marketing methodologies.\n\nSeeking to provide a diversity of views, the <strong><em>Journal of Marketing Trends</em> </strong>aims to encourage <em>multi-country approaches, advanced research methods, and new topics</em> and issues related to marketing.<strong> The <em>Journal of Marketing Trends</em></strong> intends to stimulate multi-country and cross-cultural work and to act as an international arena of scientific debate.\n\n<hr />\n\n<strong>Editorial Objectives</strong><strong> </strong>\n\nThe <em>Journal of Marketing Trends</em> aims to:\n\n1. become the academic publication which recognizes the work of researchers concerned with new trends and developments in marketing,\n\n2. encourage cross-disciplinary research on the major changes in marketing paradigms and new fields of original research in all aspects of marketing,\n\n3. develop cross-country and multi-cultural research of the requisite level of quality which can be published in either English, French, German, Italian or Spanish (including abstracts of all papers in English),\n\n4. attract high quality authors from all Continents who are developing knowledge on the major trends in marketing,\n\n5. use the strength of the International Editorial Board to provide rapid support and feedback to reinforce the quality of the published work.\n\nThe <strong><em>Journal of Marketing Trends</em> </strong>is interested to publish the following type of manuscripts derived from new perspective articles and advanced research in marketing: (a) <em>Empirical research</em> that report quantitative data, statistical tests and validity assessment information, (b)<em> Exploratory research</em> introducing qualitative data, verbatim and groundwork, (c) <em>Theoretical research</em> including conceptual articles, state of the art, meta-analyses, and critical essay.\n\n<hr />\n\n<strong>Reprint information</strong>\n\nOfficial Journal of the International Marketing Trends Conference\n\nThe Journal of Marketing Trends is published quarterly.\n\nCopyright © 2011, International Marketing Trends Conference, All rights reserved.\n<strong>Journal of Marketing Trends (ISBN 978-2-9532811-0-2)\nJournal of Marketing Trends (ISSN 1961-7798)</strong>\n\nJournal of Marketing Trends (online version) (ISSN 2114-8910)\nJournal des Tendances du Marketing (ISSN 1961-778X)\nGiornale delle Tendenze del Marketing (ISSN 1961-7801)\n\n<em>The views expressed in the Journal of Marketing Trends are not those of the Editorial Board or the publisher. All articles in this journal have undergone a blind review process. The authors can use their paper in part or in full on any use without asking the JMT\'s permission to re-use their own work and to publish their article in printed form, electronic form, and other data storage media, transmission over the Internet and other communication networks and in any other electronic form. They are requested to cite the original publication source of their work and link to the published version. The authors assign copyright or license the publication rights in their articles to the Marketing Trends Association (Paris Venice Marketing).</em>','Journal JMT','','inherit','closed','closed','','27-revision-v1','','','2023-05-12 18:11:47','2023-05-12 16:11:47','',27,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=883',0,'revision','',0),(887,3,'2023-05-12 18:23:39','2023-05-12 16:23:39','','Call_for_Paper_Journal_Mktg_Trends_180420 (4)','','inherit','open','closed','','call_for_paper_journal_mktg_trends_180420-4','','','2023-05-12 18:23:39','2023-05-12 16:23:39','',641,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/Call_for_Paper_Journal_Mktg_Trends_180420-4.jpg',0,'attachment','image/jpeg',0),(888,3,'2023-05-12 18:24:23','2023-05-12 16:24:23','<strong>Editor</strong>\n\nJean-Claude ANDREANI, ESCP Europe Paris\n\n&nbsp;\n\n<strong>International Editor</strong>\n\nMichael HAENLEIN, ESCP Europe Paris\n\nFrançoise ANDREANI, Insemma, Paris\n\n&nbsp;\n\n<strong>China Editor</strong>\n\nTaihong LU, Sun Yat-Sen University\n\n<strong>Eastern Europe Editor</strong>\n\nBogna PILARCZYK, Poznan University, Poland\n\n<strong>France Editor</strong>\n\nJean-Louis MOULINS, Université Aix-Marseille II\n\n<strong>Germany Editor</strong>\n\nKlaus-Peter WIEDMANN, Leibniz Universität Hannover\n\n<strong>India Editor</strong>\n\nAbraham KOSHY, Indian Institute of Management Ahmedabad\n\n<strong>Italy Editor</strong>\n\nAlberto Pastore, Università La Sapienza, Roma\n\n<strong>Japan Editor</strong>\n\nCheiko MINAMI, Kobe University\n\n<strong>Northern Europe Editor</strong>\n\nTorben HANSEN, Copenhagen Business Shool\n\n<strong>Spain Editor</strong>\n\nJosé MUGICA, Universidad Pública de Navarra\n\n<strong>UK Editor</strong>\n\nChris HALLIBURTON, ESCP Europe London\n\n<strong>USA Editor</strong>\n\nDonald SEXTON, Columbia University New York City\n\n<hr>\n\n\n\n<hr>\n\n<strong>Editorial Staff</strong>\n\n<strong>Senior Director Publishing</strong>\n\nFrançoise CONCHON, INSEMMA Institute Paris&nbsp;\n\n<strong>Coordination Team</strong>\n\nCamille MICHAUX, Université Paris Dauphine\n\n<hr>\n\n\n\n<hr>\n\n<strong>Editorial Secretariat and Staff Contact Information</strong>\n\nASSOCIATION VENISE-PARIS MARKETING\nc/o ESCP Europe - 79, av. de la République\n75543 Paris Cedex 11 - France\n\ninfo@team-imtc.com','Journal of Marketing Trends Editorial Board','','inherit','closed','closed','','23-revision-v1','','','2023-05-12 18:24:23','2023-05-12 16:24:23','',23,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=888',0,'revision','',0),(890,3,'2023-05-12 18:30:58','2023-05-12 16:30:58','','Call_for_Paper_JMT_Website_Banner_2023 (2)','','inherit','open','closed','','call_for_paper_jmt_website_banner_2023-2','','','2023-05-12 18:30:58','2023-05-12 16:30:58','',641,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2023/05/Call_for_Paper_JMT_Website_Banner_2023-2.jpg',0,'attachment','image/jpeg',0),(891,3,'2023-05-12 18:31:45','2023-05-12 16:31:45','<img class=\" alignleft size-full wp-image-24\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Couverture_JMTVol5N1_0.png\" alt=\"Journal\" width=\"212\" height=\"294\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"b3be2565-259e-4338-ae49-13086e1c3b0e\">\n\nThe&nbsp;<em>J<strong>ournal of Marketing Trends</strong></em><strong>&nbsp;</strong>(<em>JMT</em>) is positioned as an academic publication dedicated to research on <strong>the Marketing Trends&nbsp;</strong>and to supporting its development.\n\nIt is devoted to explore&nbsp;<em>new ideas and models,</em>&nbsp;and to identify<em>&nbsp;new trends in marketing</em>&nbsp;and in marketing methodologies.\n\nSeeking to provide a diversity of views, the&nbsp;<strong><em>Journal of Marketing Trends</em>&nbsp;</strong>aims to encourage&nbsp;<em>multi-country approaches, advanced research methods, and new topics</em>&nbsp;and issues related to marketing.<strong>&nbsp;The&nbsp;<em>Journal of Marketing Trends</em></strong>&nbsp;intends to stimulate multi-country and cross-cultural work and to act as an international arena of scientific debate.\n\n<hr>\n\n<strong>Editorial Objectives</strong><strong>&nbsp;</strong>\n\nThe&nbsp;<em>Journal of Marketing Trends</em>&nbsp;aims to:\n\n1. become the academic publication which recognizes the work of researchers concerned with new trends and developments in marketing,\n\n2. encourage cross-disciplinary research on the major changes in marketing paradigms and new fields of original research in all aspects of marketing,\n\n3. develop cross-country and multi-cultural research of the requisite level of quality which can be published in either English, French, German, Italian or Spanish (including abstracts of all papers in English),\n\n4. attract high quality authors from all Continents who are developing knowledge on the major trends in marketing,\n\n5. use the strength of the International Editorial Board to provide rapid support and feedback to reinforce the quality of the published work.\n\nThe&nbsp;<strong><em>Journal of Marketing Trends</em>&nbsp;</strong>is interested to publish the following type of manuscripts derived from new perspective articles and advanced research in marketing: (a)&nbsp;<em>Empirical research</em>&nbsp;that report quantitative data, statistical tests and validity assessment information, (b)<em>&nbsp;Exploratory research</em>&nbsp;introducing qualitative data, verbatim and groundwork, (c)&nbsp;<em>Theoretical research</em>&nbsp;including conceptual articles, state of the art, meta-analyses, and critical essay.\n\n<hr>\n\n<strong>Reprint information</strong>\n\nOfficial Journal of the International Marketing Trends Conference\n\nThe Journal of Marketing Trends is published quarterly.\n\nCopyright © 2011, International Marketing Trends Conference, All rights reserved.\n<strong>Journal of Marketing Trends (ISBN 978-2-9532811-0-2)\nJournal of Marketing Trends (ISSN 1961-7798)</strong>\n\nJournal of Marketing Trends (online version) (ISSN 2114-8910)\nJournal des Tendances du Marketing (ISSN 1961-778X)\nGiornale delle Tendenze del Marketing (ISSN 1961-7801)\n\n<em>The views expressed in the Journal of Marketing Trends are not those of the Editorial Board or the publisher. All articles in this journal have undergone a blind review process. The authors can use their paper in part or in full on any use without asking the JMT\'s permission to re-use their own work and to publish their article in printed form, electronic form, and other data storage media, transmission over the Internet and other communication networks and in any other electronic form. They are requested to cite the original publication source of their work and link to the published version. The authors assign copyright or license the publication rights in their articles to the Marketing Trends Association (Paris Venice Marketing).</em>','Journal JMT','','inherit','closed','closed','','27-revision-v1','','','2023-05-12 18:31:45','2023-05-12 16:31:45','',27,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=891',0,'revision','',0),(892,3,'2023-05-12 18:33:11','2023-05-12 16:33:11','','Call_for_Paper_JMT_Website_Banner_2023 (2)','','inherit','open','closed','','call_for_paper_jmt_website_banner_2023-2-2','','','2023-05-12 18:33:11','2023-05-12 16:33:11','',23,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Call_for_Paper_JMT_Website_Banner_2023-2.jpg',0,'attachment','image/jpeg',0),(896,3,'2023-05-12 18:39:36','2023-05-12 16:39:36','&nbsp;\n\n<a data-entity-type=\"file\" data-entity-uuid=\"fbf28efa-0fc5-4280-ad54-89f88fa3e7a0\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Call_for_Paper_Journal_Mktg_Trends_180420_pour-website_1.pdf\"><img class=\" alignleft size-full wp-image-18\" alt=\"Page 1 Call for Paper\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"ccaadb70-deea-48c1-b84e-23554b6487c8\" height=\"341\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Call_for_Paper_Journal_Mktg_Trends_180420.jpg\" width=\"236\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n<table border=\"1\" cellpadding=\"1\" cellspacing=\"1\" style=\"width: 856px;\">\n<tbody>\n<tr>\n<td style=\"width: 847px;\">Click here to download the <a data-entity-type=\"file\" data-entity-uuid=\"bd0825b4-a9f0-4c0d-b9b5-2de66b96a7f9\" href=\"/sites/default/files/inline-files/JMT_Code-of-Ethics_VDEF_20211027.pdf\"><strong>CODE OF ETHICS</strong>&nbsp;</a>of the Journal of Marketing Trends.</td>\n</tr>\n</tbody>\n</table>\n&nbsp;\n<table border=\"1\" cellpadding=\"1\" cellspacing=\"1\" style=\"width: 856px;\">\n<tbody>\n<tr>\n<td style=\"width: 847px;\">Click here to download the <a data-entity-type=\"file\" data-entity-uuid=\"765a950d-5d72-44bc-b929-7cd24475afaf\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT_Positioning_VDEF_20211027.pdf\"><strong>DETAILLED POSITIONING</strong>&nbsp;</a>of the Journal of Marketing Trends.</td>\n</tr>\n</tbody>\n</table>\n&nbsp;\n\nThe Journal of Marketing Trends is a <strong>RANKED</strong> publication.\n\nThe&nbsp;<em>J<strong>ournal of Marketing Trends</strong></em><strong>&nbsp;</strong>(<em>JMT</em>) is positioned as an academic publication dedicated to tesearch on&nbsp;<strong>the Marketing Trends&nbsp;</strong>and to supporting its development.\n\nIt is devoted to explore&nbsp;<em>new ideas and models,</em>&nbsp;and to identify<em>&nbsp;new trends in marketing</em>&nbsp;and in marketing methodologies.\n\nThe formal publication rules of the Journal of Marketing Trends are those of all International academic publications and journals. Please click here to download the Journal of Marketing Trends<strong>&nbsp;<a data-entity-type=\"file\" data-entity-uuid=\"188ed556-fef8-49b6-9f6e-93ed5bf98c3d\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Call_for_Paper_Journal_Mktg_Trends_180420_pour-website_2.pdf\">Publication Guidelines</a></strong>.\n\n<strong>In order to submit a paper for the&nbsp;<em>Journal of Marketing Trends</em>,&nbsp;</strong>please send an&nbsp;<strong>electronic submission to</strong>&nbsp;info@team-imtc.com&nbsp;with the following matching email subject line “<strong>Journal of Marketing Trends&nbsp;_Name</strong><strong>_</strong><strong>&nbsp;Lastname_Firstname_country”</strong>.\n\n&nbsp;\n\n<strong>Selection process</strong>\n<ul>\n 	<li>All the presentations will go through a thorough selection procedure, which will be ensured by the Editorial Review Board.</li>\n 	<li>The papers will be evaluated through a double blind review process conducted by marketing professors with high academic standards.</li>\n 	<li>The selection will be made on the basis of the publication rules of the major marketing research reviews, and will be done in line with the past experience of the Marketing Trends Conference, however seeking to preserve the diversity of the various points of view.</li>\n</ul>','Journal of Marketing Trends Submission Guidelines','','inherit','closed','closed','','22-revision-v1','','','2023-05-12 18:39:36','2023-05-12 16:39:36','',22,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=896',0,'revision','',0),(897,3,'2023-05-12 18:40:30','2023-05-12 16:40:30','You have&nbsp;<strong><u><em>free access&nbsp;</em></u>to the electronic PDF format of the papers of the&nbsp;<em>Journal of Marketing Trends</em></strong>&nbsp;in their&nbsp;<strong>complete version</strong>.&nbsp;\n\nThe authors can use their papers in part or in full for any use without asking the<em>&nbsp;Journal of Marketing Trends&nbsp;</em>permission to re-use their own work and to publish their paper in printed form, electronic form, and other data storage media, transmission over the Internet and other communication networks and in any other electronic form. They are requested to cite the original publication source of their work and link to the published version.\n\n<em>The authors assign copyright or license the publication rights in their papers to the Journal of Marketing Trends</em>\n\nCopyright © 2011, International Marketing Trends Conference, All rights reserved.\n<em>Journal of Marketing Trends (ISBN 978-2-9532811-0-2)</em>\n<em>Journal of Marketing Trends (ISSN 1961-7798)</em>\n\n<hr>\n\n<strong>VOLUME 7&nbsp;- NUMBER 2&nbsp;(JUNE 2021)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"5b85535b-e628-4978-b20e-ab03b59c038a\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/4eme-Revue-oct-2021.pdf\"><img class=\" alignleft size-full wp-image-85\" alt=\"COVER_V7_N1\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"6c0a1fe0-51e4-4adc-8637-ddf110742dd7\" height=\"214\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/January-2021.jpg\" style=\"height:174px; width:126px\" width=\"155\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>CONSUMER BEHAVIOR</strong>\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"ba28c741-25c8-49e2-9380-7e013d1d7f5a\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/1_1.pdf\">Implicit cognitions in the experience economy: Assessing travelers\'&nbsp;implicit attitudes toward (social) travel experiences.</a>&nbsp;&gt; </em>Christiana TERCIA, Universitas Prasetiya Mulya, School of Business and&nbsp;Economic, Indonesia, Thorsten TEICHERT, Hamburg University, Chair of Marketing and Innovation, Germany, Dini SIRAD, Universitas Prasetiya Mulya, School of Business and Economic, Indonesia\n\n<strong>DIGITAL CUSTOMER EXPERIENCE</strong>\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"2eb6b152-fc47-4c8b-9d0a-00fe5994a868\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/2_1.pdf\">Sustainable Digital Customer Experience: literature review in search of theoretical roots.</a>&nbsp;</em>&gt; Paola SIGNORI, University of Verona, Italy\n\n<strong>PRODUCT DESIGN MANAGEMENT</strong>\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"002da914-fef5-49b4-831c-aa80707df463\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/3_1.pdf\">Online Reviews and Reading Strategies: The Airbnb Case.</a>&nbsp;</em>&gt; Sophie BALECH, IAE Amiens - CRIISEA, Christophe BENAVENT,&nbsp;Université Paris Dauphine - PSL, France, Pauline de PECHPEYROU, Université Paris-Est, France\n\n<strong>RETAIL</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"be4aed0f-dab4-4a30-b82e-9293470106e1\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/4_1.pdf\"><em>«Please, draw me an apple !»: children’s relationship with marketing standards and «ugly» responsible products.&nbsp;</em></a>&gt; Audrey HANAN, Aix Marseille University / CRET-LOG, Isabelle MURATORE,&nbsp;Toulon University / CERGAM, France\n\n&nbsp;\n\n<strong>VOLUME 7&nbsp;- NUMBER 1&nbsp;(JANUARY 2021)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"280dae83-30b8-40da-a2f0-fd012a64ffdf\" href=\"/sites/default/files/inline-files/%203eme%20Revue%20Juillet%202021%20%28modif%29.pdf\"><img class=\" alignleft size-full wp-image-85\" alt=\"COVER_V7_N1\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"6c0a1fe0-51e4-4adc-8637-ddf110742dd7\" height=\"214\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/January-2021.jpg\" style=\"height:174px; width:126px\" width=\"155\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<b>INTERNATIONAL MARKETING</b>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"8abb6e9c-9d98-4bc6-ba70-c6d97129f413\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/January-2021-1.pdf\">Cosmopolitanism as a Basis for International Market Segmentation</a>&nbsp;&gt; Alain D’ASTOUS, HEC Montréal, Canada, Lilia BOUJBEL, IHEC de&nbsp;Carthage, Tunisia, Francis CHARRETTE, Airports Council International Montréal, Canada\n\n<b>ADVERTISING</b>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"8a8a0c03-7511-4080-995f-d470591d2058\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/January-2021-2.pdf\">Self-mockery in advertising : when not taking yourself seriously makes consumers take you seriously&nbsp;</a>&gt; Ouidade SABRI IAE Paris 1, Nadr El HANA EDC Paris Business school, France\n\n<strong>PRODUCT DESIGN MANAGEMENT</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"3624cfee-9e2b-4b23-93d6-698d9b78b8b8\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/January-2021-3.pdf\">The influence of design on flower personality: the moderating&nbsp;role of human personality</a>&nbsp;&gt; Laure JACQUEMIER-PAQUIN, Aix-Marseille Université, Cret-log, Gaëlle&nbsp;PANTIN-SOHIER, Université d’Angers, Faculté de Droit, d’Économie et de Gestion, GRANEM, Caroline LANCELOT-MILTGEN, Audencia Business School, RN’B Lab, Nantes, France\n\n<strong>LUXURY BRANDS SALESFORCE</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"572f3ae0-3c23-479d-a386-e3a0c4d73708\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/January-2021-4.pdf\">Experts’ Viewpoints on Luxury Frontline Employees: What competencies to deliver service quality?</a>&nbsp;&gt; Jean-Louis CHANDON, IUM International University of Monaco, INSEEC&nbsp;U. Research Center, Mariem EL EUCH MAALEJ, PSB Paris School of Business, Fanny POUJOL, CEROS Paris-Nanterre University, France\n\n&nbsp;\n\n<strong>VOLUME 6&nbsp;- NUMBER 1&nbsp;(MARCH 2020)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"77337dc2-6eaf-496d-bc81-2208a3767dfb\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/2eme-Revue-Sept-2020-web.pdf\"><img class=\" alignleft size-full wp-image-96\" alt=\"COVER_V5_N2\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"7ba4f5c6-6267-4c51-b9fa-efdfc655a38c\" height=\"223\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT-MARCH-2020-page-001.jpg\" style=\"height:174px; width:126px\" width=\"161\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>MARKETING STRATEGY</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"6b4cbace-274f-40f8-805d-e409314e1533\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Leonow.pdf\">The impact of crises on marketing: an exploratory study of an emerging market&nbsp;</a>&gt; Alexander LEONOW, Russian Academy of National Economy and Public&nbsp;Services, Russia\n\n<strong>HEALTHCARE MARKETING</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"0194efa3-1e7d-4e9d-9a21-d37571b0084a\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Besson_Gurviez_Segard.pdf\">Connected health: co-design of a new service with consumers</a>&nbsp;&gt; Madeleine BESSON Paris-Saclay University, Patricia GURVIEZ,&nbsp;AgroParisTech, Olivier SEGARD, Evry University, France\n\n<strong>SEGMENTATION</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"a8bfe89f-432f-4263-ae52-302b5730a95b\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Streed.pdf\">Revisiting segmentation for the Performing Arts: strategic im- plications</a>&nbsp;&gt; Odile J. STREED, Concordia College, USA\n\n<strong>TARGETING</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"82335fd9-2a71-4f2d-b698-d2537525e7c0\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Horstmann_Lingenfelder.pdf\">Effects of occasion-based targeting: Evidence from Valentine’s Day</a>&nbsp;&gt; Felix HORSTMANN, Deutsche Bahn, Michael LINGENFELDER,&nbsp;Philipps University of Marburg, Germany\n\n<strong>ADVERTISING</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"b8ba9b9d-7c3f-46ce-a9dc-4ce209e0ec84\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Gronholdt.pdf\">Consumer responses to advertising: The interplay between ad content and ad spending&nbsp;</a>&gt; Lars GRØNHOLDT, Copenhagen Business School, Denmark\n\n&nbsp;\n\n<strong>VOLUME 5&nbsp;- NUMBER 3&nbsp;(DECEMBRE&nbsp;2019)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"ea6a25de-7826-4295-8074-cf8ee236eda1\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT-Vol.-5_Number3_0.pdf\"><img class=\" alignleft size-full wp-image-103\" alt=\"COVER_V5_N2\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"6d42435c-221f-4d18-8808-21b2fab0d78b\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Couv_JMT_Volume_5_Number_3_20191201-page-001_0.jpg\" style=\"height:174px; width:126px\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>CONSUMER INSIGHTS</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"36fa9c92-4391-4847-b1e3-77cf0e8c8b8a\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Hansen_Geersbro_Pico_Larsen.pdf\"><em>How the interplay between subjective and objective financial risk influences consumers’ expectations, information search, and product satisfaction&nbsp;</em></a>&gt;Torben HANSEN, Jens GEERSBRO, Hanne PICO LARSEN,&nbsp;Copenhagen Business School, Denmark\n\n<strong>IN-STORE CUSTOMER SCREENS</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"dba59dae-cda8-4aa2-96ed-ca3fbed88aa7\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Roten_Vanheems.pdf\"><em>Which screens to share in stores with which customers?</em>&nbsp;</a>&gt; Yonathan Silvain ROTEN, Panthéon-Sorbonne Paris I University, Régine&nbsp;VANHEEMS, IAE Jean Moulin Lyon 3 University , France\n\n<strong>PURCHASE INTENTION</strong>\n<a data-entity-type=\"file\" data-entity-uuid=\"1ad11c13-6181-4c34-b955-a8260d37cba5\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Mutter.pdf\"><em>Doing good with shopping – A systematic review of the effects of cause-related marketing on purchase intention</em></a>\n&gt; Anna MUTTER, Philipps University of Marburg, Germany\n\n<strong>CONSUMER BEHAVIOR</strong>\n<a data-entity-type=\"file\" data-entity-uuid=\"9d02dd84-47f2-454b-ad2e-9ec778418df2\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Hallegatte_Ertz.pdf\"><em>Whether to use deception in experiments? Proposal of a Cost- Benefit approach</em>&nbsp;</a>&gt; Damien HALLEGATTE, Myriam ERTZ, Université du Québec à&nbsp;Chicoutimi, Canada\n\n<strong>CUSTOMER SATISFACTION</strong>\n<a data-entity-type=\"file\" data-entity-uuid=\"d2a43d92-6122-4f4f-9ece-de218bfffaac\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Jarrier_Bourgeon_Renault.pdf\"><em>The role of digital mediation devices in the satisfaction of art museum audiences&nbsp;</em></a>&gt; Elodie JARRIER, IAE University of Angers, Dominique BOURGEON-RENAULT, University of Burgundy, France\n\n&nbsp;\n\n<strong>VOLUME 5&nbsp;- NUMBER 2&nbsp;(APRIL 2018)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"7a2664eb-2401-4a8e-bdc6-da283296532a\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT-DEF-2018-Vol-5_N2_April-min-1-compressed.pdf\"><img class=\" alignleft size-full wp-image-110\" alt=\"COVER_V5_N2\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"054068dc-12b7-47bf-9f0c-246d5c248d7f\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_JMT-DEF-2018-Vol-5_N2_April_COUVERTURE_1.jpg\" style=\"height:174px; width:126px\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>FOOD</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"b1fdf822-68fd-44d5-85cf-d623a0384bed\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/1.pdf\"><em>Niche firms in Bordeaux and their sustainable competitive advantages</em></a>&nbsp;&gt; Kjell Toften, University of Tromsø, Norway, Pierre Mora, KEDGE Business School, France, Trond Hammervoll, University of Tromsø, Norway\n\n<strong>DISTRIBUTION</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"1f7b07a0-da10-4362-b293-98c677bfeab9\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/2.pdf\"><em>Electronic Commerce and Dynamic Capabilities - The Relationship of Manufacturer and Retailer</em></a>&nbsp;&gt; Philipp Hoog, EBS Business School, Germany\n\n<a data-entity-type=\"file\" data-entity-uuid=\"d13c86c3-f729-4dab-8106-6ddd8df4b85b\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/3.pdf\"><em>Small vs. Large: how assortment size influences consumer loyalty&nbsp;</em></a>&gt; José Luis Ruiz-Real, University of Almería, Spain, &nbsp;Juan Carlos Gázquez-Abad, University of Almería, Spain, &nbsp;Irene Esteban-Millat, Open University of Catalonia, Spain, &nbsp;Francisco J. Martínez-López, University of Granada, Spain\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"e26539da-dad1-448b-a158-dd47bc8cf8f5\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/4.pdf\">Food products buying decision process, store brands versus manufacturer brands</a>&nbsp;</em>&gt; Tamar Buil López-Menchero, Juan Delgado de Miguel, ESIC Business &amp; Marketing School, Spain\n\n<a data-entity-type=\"file\" data-entity-uuid=\"4752ce69-35f9-4568-905b-d8dd3d739519\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/5.pdf\"><em>How the environmental complexity affects forecasting in retail? Actual research trends&nbsp;</em></a>&gt; Andrea Moretta Tartaglione , Roberto Bruni , Maja Bozic, University of Cassino and Southern Lazio, Italy, Ylenia Cavacece, University of Salerno, Italy\n\n<strong>CONSUMER BEHAVIOR</strong>\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"07c9f275-18b8-4c03-8259-eb05b207e49d\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/6.pdf\">Exploring the Adoption of Augmented and Virtual Reality in the Design of Customer Experiences: Proposal of a Conceptual Framework</a>&nbsp;</em>&gt; Silvia Cacho-Elizondo, IPADE Business School, Mexico, José-Domingo Lázaro Álvarez, Universidad Panamericana, Mexico, Victor-Ernesto Garcia, Ericsson USA, USA\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"a03eb980-f0d2-418a-abb8-661cfda76d9b\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/7.pdf\">Exploring the psychological mechanisms underlying the cognitive and affective responses to consumption desires</a>&nbsp;</em>&gt; Lilia Boujbel, IHEC, Tunisia, Alain d’Astous, HEC Montréal, Canada, Lina Kachani, Bonsound, Canada\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"7b8de7e4-ca38-43ae-9d7b-b2f7fcbef29d\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/8.pdf\">Experience marketing from a teaching and learning perspective</a>&nbsp;</em>&gt; Anu Leppiman, Iivi Riivits-Arkonsuo, Jana Kukk, Tallinn School of Business and Governance, Tallinn University of Technology, Estonia\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"9e49b3cd-cbb8-46bc-a00a-fcae9c0e0042\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/9.pdf\">The cultural aspect in the relationship customer-place: Proposal and test of an integrated model</a>&nbsp;</em>&gt; Noama Abbas, Véronique Cova, Université Aix-Marseille, France\n\n<strong>COMMUNICATION</strong>\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"9e2d7923-1fb8-4c7a-ac14-dcdd53f58842\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT-April-2018-ISBN-978-2-490372-04-1-Vol-5-N2-printed.pdf\">Consumer response to cause-related sport sponsorship: does gender matter?</a>&nbsp;</em>&gt; Denyse Lafrance Horning, Nipissing University, Canada\n\n<strong>LOYALTY</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"950fef88-60c7-4555-bd2f-c6a9a6af6459\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/11.pdf\"><em>The relationships between satisfaction, loyalty, spending and tourist attraction images: the moderating role of label sensitivity</em></a>&nbsp;&gt; Joseph Kaswengi, University of Orléans, France\n\n<strong>TOURISM</strong>\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"56f6cb25-cb2f-4ad5-b5fb-86d8dc51bbc6\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/12.pdf\">Revisiting the effects of travel satisfaction on visitor’s behavioral intentions – Evidence from a cultural heritage site</a>&nbsp;</em>&gt; Anis Chtourou, Université de Lorraine, France, Thomas Leicht, University of Leicester, United Kingdom, Martha Friel, IULM University of Milan, Italy, Kamel Ben Youssef, University of Paris Nanterre, France\n\n&nbsp;\n\n<strong>VOLUME 5&nbsp;- NUMBER 1&nbsp;(JANUARY&nbsp;2018)</strong>\n\n<a href=\"http://www.marketing-trends-congress.com/sites/default/files/journals/201801_V5_N1.pdf\"><img class=\" alignleft size-full wp-image-123\" alt=\"COVER_01\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"63ab86d6-ef67-4648-ae04-236be6d90fb3\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Couverture_JMTVol5N1.png\" style=\"height:174px; width:126px\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>CONSUMER BEHAVIOR</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"97127f0e-3564-4e18-9752-d1afadef857c\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/1_0.pdf\"><em>Is a company’s hospitality characterized by its visits? Hospitality experiences and cultural dimensions observed through Swiss and French company visits&nbsp;</em></a><em>&gt;&nbsp;</em>Agnès Walser-Luchesi, EM Strasbourg Business School – University of Strasbourg, France, François H. Courvoisier, HES-SO, University of Applied Sciences Western Switzerland,<em>&nbsp;</em>Haute école de gestion Arc, Switzerland\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"a6107951-3e2a-4600-b832-13ae9cbdacfa\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/2_0.pdf\">Purchase intention of Peruvian agricultural product&nbsp;</a>&nbsp;</em><strong>&gt;</strong>&nbsp;Gina Pipoli, Universidad del Pacífico, Peru, Iñaki García, Universidad de Deusto, Spain\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"c6f37972-9c3f-4ec9-a7d1-663ad703a096\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/3_0.pdf\">Why do we act like peter pan when it comes to decisions about aging in place?</a>&nbsp;</em>&gt; Donald V. Shiner, Mount Saint Vincent University, Canada\n\n<strong>TOURISM</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"b503abef-3a86-4f97-87fc-8d656dd5f3e4\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/4_0.pdf\"><em>Analizing the structural relationship between global and latent quality of tourism online distribution&nbsp;</em></a><strong>&gt;</strong>&nbsp;Carmen Berne-Manero, María Gómez-Campillo, Mercedes Marzo-Navarro<strong>,&nbsp;</strong>University of Zaragoza, Spain\n\n<a data-entity-type=\"file\" data-entity-uuid=\"d0cfc955-05b0-4955-ab30-24be4e0efc14\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/5_0.pdf\"><em>A global model for the image formation of a tourist destination: evidences from a sun and sand destination in Spain&nbsp;</em></a><strong>&gt;</strong>&nbsp;Isabel Llodrà-Riera, Fundació Balear d\'Innovació i Tecnologia, Spain, &nbsp;María Pilar Martínez-Ruiz, University of Castilla-La Mancha, Spain, Ana Isabel Jímenez-Zarco, Open University of Catalonia, Spain, Alicia Izquierdo-Yusta, University of Burgos, Spain\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"a71791b4-300a-4d37-8bfc-63b60d78e3a3\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/6_0.pdf\">Influence of service environment on client loyalty in luxury hotels: A test of the cognition-emotion approach</a>&nbsp;</em>&gt; Manar Ibraheem, Nadine Tournois, IAE Nice, France\n\n<strong>SOCIAL MEDIA</strong>\n\n<em><a data-entity-type=\"file\" data-entity-uuid=\"9d2cc132-181d-47e8-ae73-559ce37f52c2\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/7_0.pdf\">The importance of being earnest in social media: juxtaposing oscar wilde’s script with an empirical case study to examine digital deceit from the blogger’s perspective</a>&nbsp;</em><strong>&gt;&nbsp;</strong>Andrea L. Micheaux, Dominique Crié, Annabel Martin, Daphné Salerno, Université de Lille, France\n\n<a data-entity-type=\"file\" data-entity-uuid=\"f9c5f1e1-7200-4c39-8bff-c5e236422010\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/8_0.pdf\"><em>Corporate e-reputation management on LinkedIn : the owned and earned media mix&nbsp;</em></a><strong>&gt;&nbsp;</strong>Céline Fueyo, ISG ISERAM, France, Jean-Marc Decaudin, IAE de Toulouse, France\n\n<a data-entity-type=\"file\" data-entity-uuid=\"3914a647-5dee-432b-aebe-7f2a87723d06\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/9_0.pdf\"><em>Democratization or vulgarization - the impact of facebook on cultural capital&nbsp;</em></a><strong>&gt;&nbsp;</strong>Carmela Milano, Sandra Rothenberger, ULB – Solvay Brussels School of Economics and Management – Centre Emile Bernheim, Belgium\n\n<strong>INDUSTRY</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"d8fd0e99-0d5d-4e91-8d1c-f4eb32bfed57\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/10.pdf\"><em>Organizational variables influencing the creativity of industrial designers : the IFI S.p.a. case study&nbsp;</em></a>&gt; Tonino Pencarelli, Emanuela Conti, Linda Gabbianelli, University of Urbino, Italy\n\n<strong>DISTRIBUTION</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"0cc97eb4-1fc5-42a9-b6a6-df3eff15587d\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/11_0.pdf\"><em>Retailers’ strategies to promote healthier food purchases in grocery stores : space management and display communication&nbsp;</em></a>&gt; Benedetta Grandi, Silvia Bellini, Maria Grazia Cardinali, University of Parma, Italy\n\n<strong>PRODUCT STRATEGY</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"0cd149dd-4a27-4603-aeaf-1b099ac8cde8\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/12_0.pdf\"><em>T</em></a><em><a data-entity-type=\"file\" data-entity-uuid=\"0cd149dd-4a27-4603-aeaf-1b099ac8cde8\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/12_0.pdf\">he internet of things: the next big thing for new product development?</a>&nbsp;</em>&gt; Rubina Oliana, Erasmus University Rotterdam, Netherlands, Efthymios Constantinides, Sjoerd de Vries, University of Twente, Netherlands\n\n&nbsp;\n\n<strong>VOLUME 4&nbsp;- NUMBER 3&nbsp;(JANUARY&nbsp;2018)</strong>\n\n<a href=\"http://www.marketing-trends-congress.com/sites/default/files/journals/201801_V4_N3.pdf\"><img class=\" alignleft size-full wp-image-136\" alt=\"COVER_02\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"66d475b9-7bb3-4569-a7aa-44280d75c54b\" height=\"246\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT_Arts_Couverture.png\" style=\"height:207px; width:150px\" width=\"177\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>BRANDS</strong>\n\n<em>Luxury fashion brands ownership of private art foundations: a new way of conceiving marketing&nbsp;</em><em>&gt; Alessia Grassi,</em>&nbsp;<em>Tracy Diane Cassidy, Stephen Wigley,&nbsp;</em>University of Huddersfield, United Kingdom\n\n<em>Antecedents of trust in luxury brands: a cross-cultural analysis. Role of the sales force&nbsp;</em><strong>&gt;&nbsp;</strong><em>Enrique Marinao Artigas,&nbsp;</em>Departamento de Administración, Facultad de Administración y Economía. Universidad de Santiago de Chile, Chile,<em>&nbsp;Coro Chasco Yrigoyen</em>, Departamento de Economía Aplicada. Universidad Autónoma de Madrid, Spain\n\n<em>The Core value of luxury brand: rarity or authenticity?&nbsp;</em><em>&gt; Jiang Zhiqing, Nagasawa Shin’ya,&nbsp;</em>Waseda University, Graduate School of Commerce, Japan<em>.</em>\n\n<strong>COLLECTION</strong>\n\n<em>The role of luxury and contemporary collections in the experience economy.&nbsp;</em><em>Preliminary results.&nbsp;</em><strong><em>&gt;</em></strong>&nbsp;<em>Emanuela Conti</em><strong>,&nbsp;</strong>University of Urbino Carlo Bo, Italy\n\n<strong>PRODUCT &nbsp;</strong>\n\n<em>Localised products: products that contribute to gastronomic luxury&nbsp;</em><strong><em>&gt;&nbsp;</em></strong><em>Mariem El Euch Maalej,</em>INSEEC Paris, France,&nbsp;<em>Marielle SALVADOR,&nbsp;</em>INSEEC Lyon, France\n\n<strong>SALES</strong>\n\n<em>The meeting between salesman and customer in luxury goods: a new view&nbsp;</em><em>&gt; Silvia Procacci,</em>Suzuki Italia S.p.A, Italy,<em>&nbsp;Anna Claudia Pellicelli,&nbsp;</em>Management Dept., SME, Università degli Studi di Torino, Italy\n\n<strong>SMALL AND MEDIUM ENTERPRISE</strong>\n\n<em>Specificities of subcontracting SMEs’ marketing in the watchmaking industry&nbsp;</em><em>&gt; François H. Courvoisier, Zarina M. Charlesworth,&nbsp;</em>Haute école de gestion Arc, Switzerland\n\n<strong>SOCIAL IDENTITY</strong>\n\n<em>The perception of social identity among secondary school groups : the case of the make-up market&nbsp;</em><em>&gt; Tony De Vassoigne, Arnaud Delannoy et Laurence Hélène,&nbsp;</em>Ecole de Management de Normandie, Laboratoire Métis, France\n\n&nbsp;\n\n<strong>VOLUME 4&nbsp;- NUMBER 2&nbsp;(MAY&nbsp;2017 DIGITAL ISSUE -&nbsp;MARKETING OF ARTS)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"d2184e3f-3186-4ac0-a6bb-52f3c2547c6d\" href=\"/sites/default/files/inline-files/JMT%20DEF%202017%20Vol%204_N2_May_Creative_Industries_0.pdf\"><img alt=\"COVER_02\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"baab7bf0-1b4a-4e3b-95d2-f0937da03e29\" height=\"246\" src=\"/sites/default/files/inline-images/couv%20JMT%20May%20Vol%204_N2_2017_page-0001_0.jpg\" style=\"height:207px; width:150px\" width=\"177\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>EDITORIAL</strong>\n\n<em>MARKETING OF ARTS, CULTURAL AND CREATIVE INDUSTRIES in Turin (Italy) – Sept. 23-24&nbsp;</em>&gt; Jean-Claude ANDREANI, Françoise CONCHON, Chris HALLIBURTON, Torben HANSEN,&nbsp;Abraham KOSHY, Taihong LU, Chieko MINAMI, Jean-Louis MOULINS, José MUGICA, Alberto PASTORE, Donald SEXTON, Klaus-Peter WIEDMANN\n\n<strong>OPERA</strong>\n<em>Exploring how market identity shapes hybridity: empirical evidence from the field of Italian opera&nbsp;</em>&gt; Giulia CANCELLIERI, Bocconi University, Milano, Italy\n\n<em>Cultural Marketing in the Digital Age: The Influence of Place and Media on the Brand Image of Live-Operas&nbsp;</em>&gt; Julia ROLL, Jutta EMES, Sven-OVE HORST, Bauhaus-Universität Weimar, Faculty of Media, Weimar, Germany\n\n<strong>DIGITAL STORYTELLING</strong>\n\n<em>Transmedia Experience and Narrative Transportation&nbsp;</em>&gt; Maud DERBAIX, Kedge Business School, Bordeaux campus, Dominique BOURGEON-RENAULT,&nbsp;Université de Bourgogne, Dijon, Élodie JARRIER, Université d’Angers, Christine PETR, Université de Bretagne Sud, France\n\n<strong>MUSEUM</strong>\n\n<em>Positioning of the museum supply for children at world level</em>&nbsp;&gt; Bénédicte LE HEGARAT, Béatrice CANEL-DEPITRE, Normandie Université, UNIHAVRE, France\n\n<em>Fine Arts Museums at a Crossroads: Between Core Mission and Adaptation to New Tourist Clients&nbsp;</em>&gt; Michel ZINS, FSA, Ulaval, Université Laval, Quebec Canada\n\n<strong>PAINTING</strong>\n\n<em>When painting is part of the tourism imaginary: the example of Normandy and 19th century painting</em>&nbsp;&gt; Isabel BABOU, BABOU Conseil,Paris, France\n\n<strong>ANTHROPOMORPHISM</strong>\n\n<em>The anthropomorphic features of a virtual agent: social presence and confidence generators to a website&nbsp;</em>&gt; Ahmed ANIS CHARFI, European Business School-Paris, France\n\n<strong>CRM</strong>\n\n<em>CRM’s contribution to the outcome of an appropriate assessment to CUSTOMERS and tailored to their expectations: value added CRM within the company</em>&nbsp;&gt; EL AMRANI Lamiae, BENBBA Ibrahim, Université ABDELMALEK ASSAADI, École Nationale de&nbsp;Commerce et de Gestion Laboratoire : Marketing et logistique, Tanger, Morocco\n\n<strong>CULTURAL HERITAGE MANAGEMENT</strong>\n\n<em>The value generation process in art restoration companies</em>&nbsp;&gt; Tonino PENCARELLI, Emanuela CONTI, Department of Economics, Society and Politics,&nbsp;University of Urbino “Carlo Bo”, Italy\n\n&nbsp;\n\n<strong>VOLUME 4&nbsp;- NUMBER 1&nbsp;(APRIL 2017)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"37ba120c-7931-4fc2-ad37-1f3c3f06da87\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/JMT-DEF-2017-Vol-4_N1_April.pdf\"><img class=\" alignleft size-full wp-image-138\" alt=\"COVER_02\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"88cfe080-f978-4e88-96fd-aa8b98416138\" height=\"246\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/couv-JMT-Vol-4_N1_2017_page-0001.jpg\" style=\"height:207px; width:150px\" width=\"177\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>EDITORIAL</strong>\n\n<em>Journal of Marketing Trends (JMT) ranked !&nbsp;</em>&gt; Jean-Claude Andreani, Françoise Conchon, Chris Halliburton, Torben Hansen, Abraham Koshy,&nbsp;Taihong Lu, Chieko Minami, Jean-Louis Moulins, José Mugica, Alberto Pastore, Donald Sexton, Klaus-Peter Wiedmann\n\n<strong>ONLINE COMMUNITIES</strong>\n\n<em>Social capital for online and offline brand communities:The Weight Watchers’ case&nbsp;</em>&gt; Michelle Bergadaà, Nada Sayardh, Yves Trolliet, Observatoire des Valeurs de la Stratégie et du Management, Geneva School of Economics and Management, University of Geneva, Switzerland\n\n<strong>COUNTERFEITING</strong>\n\n<em>Counterfeiting and Culture: Consumer Attitudes towards Counterfeit Products</em>&nbsp;&gt; Alberto Pastore, Sapienza, University of Rome, Italy , Faculty of Economics, Department of&nbsp;Management, Fabrizio Cesaroni, University of Messina, Department of Economics, Ludovica Cesareo, The Wharton School, University of Pennsylvania, USA\n\n<strong>POLITICAL COMMUNICATION</strong>\n\n<em>The online social networks as political communication</em>&nbsp;&gt; Fernando Moreno Reyes, , Maria Puelles Gallo, University Complutense of Madrid, Spain,&nbsp;Alejandro Kress, University Politècnica of Catalunya. Spain.\n\n<strong>PRIVATE LABELS</strong>\n\n<em>Perceived value: A multidimensional explana&nbsp;</em>&gt; Haifa Rzem, Rached Chtioui, Mohsen Debabi, High School of Business Tunisia\n\n<strong>B2B</strong>\n\n<em>Non-linearity of Business Relationship Formation: the case of Antrox-Nel Design</em>&nbsp;&gt; Marco Pierantonelli, Andrea Perna, Gianluca Gregori, Economics Faculty «G. Fuà», Ancona, Italy.\n\n<strong>BRAND ATTACHMENT</strong>\n\n<em>Is a picture worth a thousand scales? visual self-report tools for analysing brand perceptions’ insights</em>&nbsp;&gt; Stéphane Ganassali, IAE Université Savoie Mont-Blanc – IREGE, France , Justyna Matysiewicz,&nbsp;University of Economics in Katowice, Poland\n\n<strong>CONSUMER BEHAVIOUR</strong>\n\n<em>Mee too ... Consumer mimicry. How far are we?</em>&nbsp;&gt; NgaNkoumaTsanga Rosalie Christiane, Faculty of Economic &amp; Management Sciences , University of Maroua, Cameroon\n\n&nbsp;\n\n<strong>VOLUME 3&nbsp;- NUMBER 1 (JANUARY&nbsp;2016)</strong>\n\n<a data-entity-type=\"file\" data-entity-uuid=\"b675165a-9f8b-4a59-b157-8695d0621d97\" href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/7897_JMT_vol3_N1_0.pdf\"><img class=\" alignleft size-full wp-image-140\" alt=\"COVER_02\" data-align=\"left\" data-entity-type=\"file\" data-entity-uuid=\"55740f8f-7734-4f32-ba9c-fc257bc57317\" height=\"246\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/7897_JMT_vol3_N1_page-0001.jpg\" style=\"height:207px; width:150px\" width=\"177\"></a>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n<strong>DISTRIBUTION: 2015 BEST PAPER AWARD</strong>\n\n<em>The impact of Premium Private Labels on store loyalty&nbsp;</em>&gt; Elisa Martinelli, Università di Modena e Reggio Emilia, Modena, Cristina Zerbini, Beatrice&nbsp;Luceri, Sabrina Latusi, Università degli studi di Parma, Parma, Italy\n\n<strong>SUSTAINABILITY MARKETING</strong>\n\n<em>Could the greenbashing be a solution for the environmental advertising failures?</em>&nbsp;&gt; Samer ELHAJJAR, Sihem DEKHILI, EM Strasbourg Business School, University of Strasbourg, France\n\n<em>Sustainable Supply Chain in the context of primary studies of the Polish market&nbsp;</em>&gt; Anna Maryniak, Magdalena Stefańska, Poznan University of Economics (Poland)\n\n<strong>COUNTERFEIT CONSUMER GOODS</strong>\n\n<em>Counterfeiting and Culture: Consumer Attitudes towards Counterfeit Products</em>&nbsp;&gt; Alberto Pastore, Sapienza, University of Rome, Fabrizio Cesaroni, University of Messina,&nbsp;Ludovica Cesareo, Sapienza, University of Rome, Italy\n\n<strong>WORD-OF-MOUTH</strong>\n\n<em>Does tie-strength matter in the recommendation of consumer? How receivers respond to incentivized Word-Of-Mouth&nbsp;</em>&gt; Christiana TERCIA, Prasetiya Mulya Business School, Indonesia, Thorsten TEICHERT, Hamburg&nbsp;University, Germany\n\n<strong>COMMUNICATION</strong>\n\n<em>Lost in translation?” Which language in promotional material for B2b communications?&nbsp;</em>&gt; Kim Strikol, University of North Carolina, Wilmington, USA, Martina G. Gallarza, University of&nbsp;Valencia, Remedios Calero, Catholic University of Valencia, Spain\n\n<strong>CHARITY</strong>\n\n<em>The role of marketing and branding in creating value for charitable organisations&nbsp;</em>&gt; Evan Sarosik, Chris Halliburton, ESCP Europe, London\n\n<strong>RESEARCH</strong>\n\n<em>Comparison between Qualitative and Quantitative Validity: from a theoretical perspective&nbsp;</em>&gt; Jean-Claude ANDREANI ESCP Europe, Françoise CONCHON, INSEMMA Institute, France\n\n&nbsp;','Journal of Marketing Trends Published Issues','','inherit','closed','closed','','141-revision-v1','','','2023-05-12 18:40:30','2023-05-12 16:40:30','',141,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=897',0,'revision','',0),(898,3,'2023-05-12 18:43:07','2023-05-12 16:43:07','<p style=\"text-align: justify; margin: 0cm 0cm 0.0001pt;\"><img class=\"alignleft  wp-image-447\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2022/04/Visuel_La_Salute_2bis-2-300x91.jpg\" alt=\"\" width=\"837\" height=\"254\" /></p>\n<p style=\"text-align: justify; margin: 0cm 0cm 0.0001pt;\">Venice (Italy) is the official venue of the <strong>23rd International Marketing Trends Conference</strong> on <strong>January 18-20 2024.</strong></p>\n<p> </p>\n<table style=\"width: 436px; height: 28px;\" border=\"1\" cellspacing=\"1\" cellpadding=\"1\">\n<tbody>\n<tr>\n<td><strong><a href=\"https://www.marketing-trends-congress.com/en/node/35\">Click here</a></strong> to <a href=\"https://www.marketing-trends-congress.com/en/node/35\"><strong>REGISTER</strong></a>.</td>\n</tr>\n</tbody>\n</table>\n<table style=\"width: 436px; height: 29px;\" border=\"1\" cellspacing=\"1\" cellpadding=\"1\">\n<tbody>\n<tr>\n<td> <strong><a href=\"http://papers.marketing-trends-congress.com/\">Click here</a></strong> to <strong><a href=\"http://papers.marketing-trends-congress.com/\">SUBMIT A PROPOSAL</a></strong>.</td>\n</tr>\n</tbody>\n</table>\n<p>Submission deadlines  :</p>\n<ul>\n<li><strong>28 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/24\">PAPER</a> </strong>submission</li>\n<li><strong>28 Sept. 2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/19\">POSTER</a> </strong>submission</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/23\">DOCTORAL COLLOQUIUM</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/20\">IMTC BEST THESIS AWARD</a> </strong>application</li>\n<li><strong>06 Nov.  2023 </strong>: Deadline <strong><a href=\"https://www.marketing-trends-congress.com/en/node/39\">LUXURY BEST THESIS AWARD</a> </strong>application</li>\n</ul>\n<hr />\n<p>With over <strong>500 speakers</strong> and contributors, from more than <strong>50 different countries</strong>, the International Marketing Trends Conference offers a great variety of conferences and covers a wide range of topics. It has, over the years, proven to be a <strong>unique think-tank</strong> that interacts with <strong>leading business professionals, top academic experts, professors, researchers and </strong><strong>Ph.D. students</strong>.</p>\n<p>The IMTC takes place once evry three years <strong>alternatively in Paris (France) and Venice (Italy)</strong>. In 2017, we decided to start including additional locations and IMTC took place in <strong>Madrid (Spain)</strong> in 2017, and in <strong>Rome (Italy)</strong> in 2022.</p>\n<p>Key events and publications of the International Marketing Trends Conference :</p>\n<ul>\n<li><a href=\"http://marketing-trends-congress.com/en/node/24\"><strong>International Marketing Trends Congress</strong></a> <em>- Academics </em>;</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/2017/06/10/poster-session/\"><strong>Poster Session</strong></a> <em>- Academics</em> ;</li>\n<li><strong>Trends Track </strong> - <em>Academics and Professionals</em> ;</li>\n<li><a href=\"http://marketing-trends-congress.com/en/node/22\"><strong>Marketing Strategy Forum</strong></a> - <em>Academics and Professionals</em> ;</li>\n<li><strong>Luxury Brand Management Forum</strong> - <em>Academics and Professionals</em> ;</li>\n<li><strong>Healthcare Strategy Forum</strong> - <em>Academics and Professionals</em> ;</li>\n<li><strong>Arts, Cultural and Creative Industries Forum</strong> - <em>Academics and Professionals</em> ;</li>\n<li><strong><a href=\"http://marketing-trends-congress.com/en/node/23\">Doctoral Colloquium</a></strong> - <em>Academics </em>;</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-admin/post.php?post=152&amp;action=edit\"><strong>International Marketing Trends Awards</strong></a> ;</li>\n<li><a href=\"http://marketing-trends-congress.com/en/node/39\"><strong>Professor Elyette Roux Best Thesis in Luxury Management Prize</strong></a> ;</li>\n<li><a href=\"http://www.marketing-trends-congress.com/en/node/20\"><strong>Best Thesis Award</strong></a> ;</li>\n<li><a href=\"http://marketing-trends-congress.com/en/node/32\"><strong>Best Paper Award</strong></a> ;</li>\n<li><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-admin/post.php?post=152&amp;action=edit\"><strong>Managerial Impact Award</strong></a> ;</li>\n<li><strong><a href=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/2017/06/10/journal-of-marketing-trends/\">Marketing Trends Journal</a></strong>.</li>\n</ul>\n<div style=\"position: absolute; left: -4039px; top: -3159px;\"> </div>\n<div class=\"dc\" style=\"position: absolute; left: -9574px;\">Making sure the site you choose is reputable and legal is another thing. Our experts have collected all the data, done all the research, and brought everything together here on our site so you can simply check out our <a href=\"https://onlinecasino61.com.au/real-money-casino/\">online casinos real money</a> above and enjoy winning cash prizes while playing your favourite games.</div>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Conference','','inherit','closed','closed','','147-revision-v1','','','2023-05-12 18:43:07','2023-05-12 16:43:07','',147,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=898',0,'revision','',0),(899,3,'2023-05-12 18:44:06','2023-05-12 16:44:06','<p><img class=\"alignleft  wp-image-839\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_Tiepolo_1-2-300x112.jpg\" alt=\"\" width=\"836\" height=\"312\" /></p>\n<p>Creating <strong>interaction between academics and business professionals</strong> is a strong aspect of the DNA of the International Marketing Trends conference, with many events dedicated to it.</p>\n<p>Thanks to the support of many managers IMTC has been able to develop a network of companies that are willing to share their experiences with academics and are interested in confronting their views with the conference participants.</p>\n<p> </p>\n<ul>\n<li><strong>Guest Speaker</strong></li>\n<li><strong>Trends Track</strong></li>\n<li><strong>Marketing Strategy Forum</strong></li>\n<li><strong>Luxury Brand Management Forum</strong></li>\n<li><strong>Healthcare Strategy Forum</strong></li>\n<li><strong>Arts, Cultural and Creative Industries Forum</strong></li>\n</ul>\n<p><strong>The 2024 professional forums will take place on Friday 19th of January 2024.</strong></p>\n<p> </p>\n<p><strong>Where theory meets practice…</strong> The Professional Forum are <strong>open to both marketing professionals and marketing academics</strong> and aims to provide a practical view of the issues that marketing managers are addressing in their businesses. They are some of the greatest highlights of the International Marketing Trends Conference.</p>\n<p>Based on <strong>case studies and round table discussions</strong>, they are a unique opportunity to gain insights on the way marketing managers face the daily challenges of the real life of marketing and how they put marketing theory into practice.</p>\n<p>The guests speakers come from a wide range of business sectors such as <strong>consumer goods, luxury goods, automotive, healthcare, leisure and tourism, B-to-B, banking, insurance, NTIC, cultural institutions, etc...</strong></p>\n<hr />\n<p><strong>Marketing Strategy Forum Board of Advisors</strong></p>\n<p><img class=\"alignleft  wp-image-474\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/List_Speakers_MSF_2023_20220924-3-300x257.jpg\" alt=\"\" width=\"832\" height=\"713\" /><img class=\"alignleft  wp-image-475\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/List_Speakers_MSF_2023_20220925-3-300x300.jpg\" alt=\"\" width=\"850\" height=\"850\" /></p>\n<p><img src=\"image/png;base64,[encoded data, 151872 characters]\" alt=\"\" /></p>\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p></p>\n<!-- /wp:paragraph -->','Professional Forums','','inherit','closed','closed','','60-revision-v1','','','2023-05-12 18:44:06','2023-05-12 16:44:06','',60,'https://ns3058931.ip-37-187-96.eu/insemma/wordpress/?p=899',0,'revision','',0),(900,3,'2023-05-12 18:44:33','2023-05-12 16:44:33','<p><img class=\"alignleft  wp-image-839\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/Visuel_Tiepolo_1-2-300x112.jpg\" alt=\"\" width=\"836\" height=\"312\" /></p>\n<p>Creating <strong>interaction between academics and business professionals</strong> is a strong aspect of the DNA of the International Marketing Trends conference, with many events dedicated to it.</p>\n<p>Thanks to the support of many managers IMTC has been able to develop a network of companies that are willing to share their experiences with academics and are interested in confronting their views with the conference participants.</p>\n<p> </p>\n<ul>\n<li><strong>Guest Speaker</strong></li>\n<li><strong>Trends Track</strong></li>\n<li><strong>Marketing Strategy Forum</strong></li>\n<li><strong>Luxury Brand Management Forum</strong></li>\n<li><strong>Healthcare Strategy Forum</strong></li>\n<li><strong>Arts, Cultural and Creative Industries Forum</strong></li>\n</ul>\n<p> </p>\n<p><strong>The 2024 professional forums will take place on Friday 19th of January 2024.</strong></p>\n<p> </p>\n<p><strong>Where theory meets practice…</strong> The Professional Forum are <strong>open to both marketing professionals and marketing academics</strong> and aims to provide a practical view of the issues that marketing managers are addressing in their businesses. They are some of the greatest highlights of the International Marketing Trends Conference.</p>\n<p>Based on <strong>case studies and round table discussions</strong>, they are a unique opportunity to gain insights on the way marketing managers face the daily challenges of the real life of marketing and how they put marketing theory into practice.</p>\n<p>The guests speakers come from a wide range of business sectors such as <strong>consumer goods, luxury goods, automotive, healthcare, leisure and tourism, B-to-B, banking, insurance, NTIC, cultural institutions, etc...</strong></p>\n<hr />\n<p><strong>Marketing Strategy Forum Board of Advisors</strong></p>\n<p><img class=\"alignleft  wp-image-474\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/List_Speakers_MSF_2023_20220924-3-300x257.jpg\" alt=\"\" width=\"832\" height=\"713\" /><img class=\"alignleft  wp-image-475\" src=\"https://ns3058931.ip-37-187-96.eu/insemma/wordpress/wp-content/uploads/2017/06/List_Speakers_MSF_2023_20220925-3-300x300.jpg\" alt=\"\" width=\"850\" height=\"850\" /></p>\n<p><img src=\"image/png;base64,[encoded data, 72838 characters]